# #d7192f

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d7192f`
- RGB: rgb(215, 25, 47)
- HSL: hsl(353, 79%, 47%)
- OKLCH: oklch(0.562 0.217 23.7)
- Relative luminance: 0.1535
- Nearest named color: Angry Tomato (#d82029, Δ 0.957) — https://brandsweets.com/colors/angry-tomato
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/d7192f

## Tints & shades

- Tints (toward white): #e5243a, #e83b4f, #eb5263, #ed6878, #f18490, #f39ba5, #f6b1b9, #f9c8ce, #fbdfe2, #fef6f7
- Shades (toward black): #c4172b, #ad1426, #9b1222, #89101e, #770e1a, #600b15, #4e0911, #3b070d, #250408, #120204

## Harmonies

- Complementary: #19d7c0
- Analogous: #d7198e, #d76219
- Triadic: #2fd719, #192fd7
- Split-complementary: #19d762, #198ed7
- Tetradic: #8ed719, #19d7c0, #6219d7

## Colors that go with #d7192f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #d7192f: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Codecademy (https://brandsweets.com/colors/brands/codecademy-com), IHG (https://brandsweets.com/colors/brands/ihg-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Logitech (https://brandsweets.com/colors/brands/logitech-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [harmony, pool: triadic] — Royal Blue completes a triad with #d7192f — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Toyota (https://brandsweets.com/colors/brands/toyota-com), Foot Locker (https://brandsweets.com/colors/brands/footlocker-com), Behance (https://brandsweets.com/colors/brands/behance-net). — https://brandsweets.com/colors/royalblue
- **Steel Blue** #4682b4 [harmony, pool: split] — Steel Blue is a split-complement of #d7192f: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Wendy's (https://brandsweets.com/colors/brands/wendys-com), NASCAR (https://brandsweets.com/colors/brands/nascar-com), Honda (https://brandsweets.com/colors/brands/honda-com), Wired (https://brandsweets.com/colors/brands/wired-com). — https://brandsweets.com/colors/steelblue
- **Amber** #ffbf00 [pool] — Amber is paired with #d7192f in 7 real palettes, including McDonald's's brand system and Maple, as the lead colour. Seen in: McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Maple (https://brandsweets.com/palettes/warm#maple), Wired (https://brandsweets.com/colors/brands/wired-com), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 7 real palettes, including Tim Hortons's brand system and native Cybersecurity's brand system put Blue beside #d7192f, as the accent. Seen in: Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), native Cybersecurity (https://brandsweets.com/colors/brands/crowdstrike-com), Doordash (https://brandsweets.com/colors/brands/doordash-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #d7192f: 5 real palettes, including Walgreens's brand system and Behance's brand system, as the accent. Seen in: Walgreens (https://brandsweets.com/colors/brands/walgreens-com), Behance (https://brandsweets.com/colors/brands/behance-net), MLB (https://brandsweets.com/colors/brands/mlb-com), NASA (https://brandsweets.com/colors/brands/nasa-gov). — https://brandsweets.com/colors/cobalt
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #d7192f in 5 real palettes, including Farmers Market and Magazine Ochre, as the supporting colour. Seen in: Farmers Market (https://brandsweets.com/palettes/warm#farmers-market), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #d7192f: 16 real palettes, including Target : Expect More. Pay Less.'s brand system and State Farm's brand system, as the accent. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Costco (https://brandsweets.com/colors/brands/costco-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.16:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #ad1426 (7.23:1)
- On black (#000000): 4.07:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #e41b32 (4.5:1); AA: background → #f0f0f0 (4.53:1); AAA: text → #ee6d7c (7.11:1)

## Brands using this color

- **Wells Fargo** — primary #d71e28 (Δ 0.843) — https://brandsweets.com/colors/brands/wellsfargo-com
- **Target : Expect More. Pay Less.** — primary #dc142c (Δ 0.977) — https://brandsweets.com/colors/brands/target-com
- **Burberry** — secondary #d5151f (Δ 1.366) — https://brandsweets.com/colors/brands/burberry-com
- **Five Guys** — secondary #d21033 (Δ 1.448) — https://brandsweets.com/colors/brands/fiveguys-com
- **Cartier** — accent #d50032 (Δ 1.481) — https://brandsweets.com/colors/brands/cartier-com
- **Wendy's** — primary #dd1438 (Δ 1.525) — https://brandsweets.com/colors/brands/wendys-com
- **Coinbase** — danger #cf202f (Δ 1.544) — https://brandsweets.com/colors/brands/coinbase
- **GitHub** — danger #cf222e (Δ 1.572) — https://brandsweets.com/colors/brands/github
- **Tim Hortons** — secondary #d0142c (Δ 1.587) — https://brandsweets.com/colors/brands/timhortons-com
- **Budweiser** — primary #dc041c (Δ 1.617) — https://brandsweets.com/colors/brands/budweiser-com
- **MAC Cosmetics** — secondary #da1717 (Δ 1.864) — https://brandsweets.com/colors/brands/maccosmetics-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d7192f-c49c9c-62cb8c-2d241f-f1e9ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d7192f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
