# #d701f4

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d701f4`
- RGB: rgb(215, 1, 244)
- HSL: hsl(293, 99%, 48%)
- OKLCH: oklch(0.636 0.302 321.5)
- Relative luminance: 0.21
- Nearest named color: Flirtatious Flamingo (#cc22ff, Δ 2.978) — https://brandsweets.com/colors/flirtatious-flamingo
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/d701f4

## Tints & shades

- Tints (toward white): #e210fe, #e52afe, #e843fe, #eb5dfe, #ee76fe, #f18ffe, #f5a9ff, #f8c2ff, #fbdbff, #fef5ff
- Shades (toward black): #c501df, #af01c6, #9d01b2, #870198, #750184, #630170, #4c0056, #3a0042, #240029, #120014

## Harmonies

- Complementary: #1df401
- Analogous: #5e01f4, #f40197
- Triadic: #f4d701, #01f4d7
- Split-complementary: #97f401, #01f45e
- Tetradic: #f45e01, #1df401, #0197f4

## Colors that go with #d701f4

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #d701f4 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #d701f4: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #d701f4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #d701f4 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod
- **Medium Slate Blue** #7b68ee [harmony: analogous] — Medium Slate Blue is #d701f4's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/mediumslateblue
- **Crimson** #dc143c [pool] — Crimson is paired with #d701f4 in Snyk's brand system, as the lead colour. Seen in: Snyk (https://brandsweets.com/colors/brands/snyk-io). — https://brandsweets.com/colors/crimson
- **Deep Pink** #ff1493 [harmony: analogous] — Deep Pink is #d701f4's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/deeppink
- **Denim** #1560bd [pool] — Designers have shipped Denim with #d701f4: Hasbro's brand system, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.04:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ca01e4 (4.53:1); AA: background → #141414 (4.56:1); AAA: text → #9901ad (7.09:1)
- On black (#000000): 5.2:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #ea52fe (7.14:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d701f4-c19fc1-a1cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d701f4" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.