# #d68aff

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d68aff`
- RGB: rgb(214, 138, 255)
- HSL: hsl(279, 100%, 77%)
- OKLCH: oklch(0.755 0.178 312.8)
- Relative luminance: 0.3969
- Nearest named color: Frail Fuchsia (#ee88ee, Δ 4.693) — https://brandsweets.com/colors/frail-fuchsia
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/d68aff

## Tints & shades

- Tints (toward white): #da94ff, #dd9eff, #e1a8ff, #e4b3ff, #eac2ff, #edccff, #f1d6ff, #f4e0ff, #f8ebff, #fbf5ff
- Shades (toward black): #c966ff, #bb3dff, #af1aff, #9f00f5, #8800d1, #6d00a8, #560085, #3f0061, #240038, #0d0014

## Harmonies

- Complementary: #b3ff8a
- Analogous: #9b8aff, #ff8aed
- Triadic: #ffd68a, #8affd6
- Split-complementary: #edff8a, #8aff9b
- Tetradic: #ff9b8a, #b3ff8a, #8aedff

## Colors that go with #d68aff

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Yellow Green** #9acd32 [harmony: complementary] — Yellow Green sits directly opposite #d68aff on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/yellowgreen
- **Emerald Green** #50c878 [harmony, pool: split] — Emerald Green is a split-complement of #d68aff: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Supabase (https://brandsweets.com/colors/brands/supabase). — https://brandsweets.com/colors/emerald-green
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #d68aff: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com). — https://brandsweets.com/colors/charcoal
- **Dark Turquoise** #00ced1 [harmony, pool: triadic] — Dark Turquoise completes a triad with #d68aff — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com). — https://brandsweets.com/colors/darkturquoise
- **Dark Khaki** #bdb76b [harmony: split] — Dark Khaki is a split-complement of #d68aff: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkkhaki
- **Amber** #ffbf00 [pool] — Amber is paired with #d68aff in two real palettes: Gumroad's brand system and Ahrefs's brand system, as the accent. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — Two real palettes: Canva's brand system and Spotify's brand system put Blue beside #d68aff, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/blue
- **Hot Pink** #ff69b4 [harmony, pool: analogous] — Hot Pink is #d68aff's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze). — https://brandsweets.com/colors/hotpink

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.35:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #b224ff (4.58:1); AA: background → #3d3d3d (4.62:1); AAA: text → #8800d1 (7.08:1); AAA: background → #1f1f1f (7.02:1)
- On black (#000000): 8.94:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d68aff-b99fc1-b9cb62-2d1f2c-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d68aff" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.