# #d54ef4

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d54ef4`
- RGB: rgb(213, 78, 244)
- HSL: hsl(289, 88%, 63%)
- OKLCH: oklch(0.672 0.253 319.5)
- Relative luminance: 0.2613
- Nearest named color: Bubblegum Baby Girl (#cc55ee, Δ 2.029) — https://brandsweets.com/colors/bubblegum-baby-girl
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/d54ef4

## Tints & shades

- Tints (toward white): #da61f5, #dd6ff6, #e282f7, #e591f8, #eaa4f9, #edb2fa, #f1c5fb, #f5d4fc, #f9e7fd, #fdf5fe
- Shades (toward black): #ce31f2, #c814f0, #b30ed8, #9b0cbb, #870aa3, #6f0986, #570769, #40054d, #280330, #100113

## Harmonies

- Complementary: #6cf44e
- Analogous: #824ef4, #f44ebf
- Triadic: #f4d54e, #4ef4d5
- Split-complementary: #bff44e, #4ef482
- Tetradic: #f4824e, #6cf44e, #4ebff4

## Colors that go with #d54ef4

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony: complementary] — Medium Sea Green sits directly opposite #d54ef4 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #d54ef4: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Dark Goldenrod** #b8860b [harmony: split] — Dark Goldenrod is a split-complement of #d54ef4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkgoldenrod
- **Light Sea Green** #20b2aa [harmony: triadic] — Light Sea Green completes a triad with #d54ef4 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/lightseagreen
- **Crimson** #dc143c [pool] — Crimson is paired with #d54ef4 in Snyk's brand system, as the lead colour. Seen in: Snyk (https://brandsweets.com/colors/brands/snyk-io). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #d54ef4: Hasbro's brand system, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Lime** #00ff00 [pool] — Lime is paired with #d54ef4 in Laser, as the lead colour. Seen in: Laser (https://brandsweets.com/palettes/vivid#laser). — https://brandsweets.com/colors/lime
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #d54ef4 in Loom's brand system, as the lead colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.37:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c30feb (4.58:1); AA: background → #242424 (4.6:1); AAA: text → #930bb1 (7.18:1)
- On black (#000000): 6.23:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #da61f5 (7.01:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d54ef4-be9fc1-a8cb62-2d1f2a-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d54ef4" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
