# #d54dad

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d54dad`
- RGB: rgb(213, 77, 173)
- HSL: hsl(318, 62%, 57%)
- OKLCH: oklch(0.634 0.199 341.2)
- Relative luminance: 0.2247
- Nearest named color: Barbiecore (#e15acb, Δ 5.174) — https://brandsweets.com/colors/barbiecore
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/d54dad

## Tints & shades

- Tints (toward white): #d95eb4, #dd6ebc, #e17fc4, #e58fcb, #eaa4d5, #eeb5dc, #f1c5e4, #f5d6ec, #f9e6f3, #fdf7fb
- Shades (toward black): #d039a3, #be2d92, #a92882, #952373, #801e63, #671850, #531340, #3e0f30, #25091d, #11040d

## Harmonies

- Complementary: #4dd576
- Analogous: #ba4dd5, #d54d69
- Triadic: #add54d, #4dadd5
- Split-complementary: #69d54d, #4dd5ba
- Tetradic: #d5ba4d, #4dd576, #4d69d5

## Colors that go with #d54dad

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #d54dad on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #d54dad: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #d54dad: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #d54dad: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Denim** #1560bd [pool] — Designers have shipped Denim with #d54dad: two real palettes: Maybelline's brand system and Hasbro's brand system, as the accent. Seen in: Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #d54dad in two real palettes: Ubisoft's brand system and Loom's brand system, as the accent. Seen in: Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com), Loom (https://brandsweets.com/colors/brands/loom-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #d54dad in two real palettes: Dunkin''s brand system and Loom's brand system, as the lead colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Loom (https://brandsweets.com/colors/brands/loom-com). — https://brandsweets.com/colors/taupe
- **Tomato** #ff6347 [pool] — Two real palettes: Sunset Boulevard and Night Market put Tomato beside #d54dad, as the lead colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Night Market (https://brandsweets.com/palettes/vivid#night-market). — https://brandsweets.com/colors/tomato

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.82:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #cf309f (4.59:1); AA: background → #1a1a1a (4.55:1); AAA: text → #9d2579 (7.06:1)
- On black (#000000): 5.49:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #dd6ebc (7.03:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d54dad-c19fb3-75cb62-2d1f23-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d54dad" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
