# #d52af4

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d52af4`
- RGB: rgb(213, 42, 244)
- HSL: hsl(291, 90%, 56%)
- OKLCH: oklch(0.645 0.286 320.6)
- Relative luminance: 0.2233
- Nearest named color: Epink (#dd33ff, Δ 2.387) — https://brandsweets.com/colors/epink
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/d52af4

## Tints & shades

- Tints (toward white): #d93df5, #dd51f6, #e269f7, #e67cf8, #e990f9, #eda3fa, #f1b6fb, #f6cffc, #f9e2fd, #fdf5fe
- Shades (toward black): #d112f3, #bf0cdf, #a60ac2, #9109aa, #7d0891, #680679, #530561, #3a0444, #25022c, #110113

## Harmonies

- Complementary: #48f42a
- Analogous: #712af4, #f42aad
- Triadic: #f4d52a, #2af4d5
- Split-complementary: #adf42a, #2af471
- Tetradic: #f4712a, #48f42a, #2aadf4

## Colors that go with #d52af4

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony: complementary] — Medium Sea Green sits directly opposite #d52af4 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumseagreen
- **Light Sea Green** #20b2aa [harmony, pool: split] — Light Sea Green is a split-complement of #d52af4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Taco Bell (https://brandsweets.com/colors/brands/tacobell-com). — https://brandsweets.com/colors/lightseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #d52af4: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #d52af4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #d52af4 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod
- **Cadet Blue** #5f9ea0 [harmony: triadic] — Cadet Blue completes a triad with #d52af4 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/cadetblue
- **Deep Pink** #ff1493 [harmony: analogous] — Deep Pink is #d52af4's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/deeppink
- **Medium Purple** #9370db [harmony: analogous] — Medium Purple is #d52af4's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/mediumpurple

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.84:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c30ce4 (4.67:1); AA: background → #1a1a1a (4.53:1); AAA: text → #9609ae (7.13:1)
- On black (#000000): 5.47:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #e05ff7 (7.15:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d52af4-bf9fc1-a4cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d52af4" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.