# #d4d44e

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d4d44e`
- RGB: rgb(212, 212, 78)
- HSL: hsl(60, 61%, 57%)
- OKLCH: oklch(0.845 0.153 109.3)
- Relative luminance: 0.6163
- Nearest named color: Bitter Lemon (#d2db32, Δ 2.881) — https://brandsweets.com/colors/bitter-lemon
- Moods: vivid
- Page: https://brandsweets.com/colors/d4d44e

## Tints & shades

- Tints (toward white): #d8d85f, #dcdc6f, #e0e080, #e4e490, #e9e9a5, #ededb5, #f1f1c6, #f5f5d6, #f9f9e6, #fdfdf7
- Shades (toward black): #cfcf3a, #bdbd2e, #a8a829, #949424, #7f7f1f, #676719, #525214, #3e3e0f, #252509, #101004

## Harmonies

- Complementary: #4e4ed4
- Analogous: #d4914e, #91d44e
- Triadic: #4ed4d4, #d44ed4
- Split-complementary: #4e91d4, #914ed4
- Tetradic: #4ed491, #4e4ed4, #d44e91

## Colors that go with #d4d44e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #d4d44e: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Coastal (https://brandsweets.com/palettes/cool#coastal), Lido (https://brandsweets.com/palettes/vivid#lido), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [harmony, pool: split] — Deep Sky Blue is a split-complement of #d4d44e: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/deepskyblue
- **Lilac** #c8a2c8 [harmony, pool: complementary] — Lilac sits directly opposite #d4d44e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/lilac
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #d4d44e: 5 real palettes, including NBA's brand system and Ahrefs's brand system, as the accent. Seen in: NBA (https://brandsweets.com/colors/brands/nba-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #d4d44e in 8 real palettes, including Diner and Tabloid, as the lead colour. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Tabloid (https://brandsweets.com/palettes/editorial#tabloid), Lay's (https://brandsweets.com/colors/brands/lays-com), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #d4d44e: 9 real palettes, including LEGO's brand system and Walmart's brand system, as the accent. Seen in: LEGO (https://brandsweets.com/colors/brands/lego-com), Walmart (https://brandsweets.com/colors/brands/walmart-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #d4d44e: 5 real palettes, including Miro's brand system and Star Wars's brand system, as the accent. Seen in: Miro (https://brandsweets.com/colors/brands/miro-com), Star Wars (https://brandsweets.com/colors/brands/starwars-com), Google (https://brandsweets.com/colors/brands/google-com), Heatwave (https://brandsweets.com/palettes/warm#heatwave). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 4 real palettes, including FIFA's brand system and Southwest Airlines's brand system put Midnight Blue beside #d4d44e, as the lead colour. Seen in: FIFA (https://brandsweets.com/colors/brands/fifa-com), Southwest Airlines (https://brandsweets.com/colors/brands/southwest-com), American Eagle (https://brandsweets.com/colors/brands/ae-com), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.58:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #77771d (4.73:1); AA: background → #575757 (4.59:1); AAA: text → #5a5a16 (7.22:1); AAA: background → #3b3b3b (7.11:1)
- On black (#000000): 13.33:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d4d44e-bbbea2-4e94df-272d1f-f1ede9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d4d44e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
