# #d41c8a

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d41c8a`
- RGB: rgb(212, 28, 138)
- HSL: hsl(324, 77%, 47%)
- OKLCH: oklch(0.581 0.228 351.3)
- Relative luminance: 0.1666
- Nearest named color: Benevolent Pink (#dd1188, Δ 1.759) — https://brandsweets.com/colors/benevolent-pink
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/d41c8a

## Tints & shades

- Tints (toward white): #e32697, #e63da2, #e953ad, #ec6ab8, #ef85c5, #f29cd0, #f5b2da, #f8c9e5, #fbdff0, #fef6fb
- Shades (toward black): #c2197f, #ac1670, #991464, #871258, #750f4d, #5f0c3e, #4d0a32, #3b0826, #240518, #12020c

## Harmonies

- Complementary: #1cd465
- Analogous: #c21cd4, #d41c2e
- Triadic: #8ad41c, #1c8ad4
- Split-complementary: #2ed41c, #1cd4c2
- Tetradic: #d4c21c, #1cd465, #1c2ed4

## Colors that go with #d41c8a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #d41c8a's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com), Snyk (https://brandsweets.com/colors/brands/snyk-io), Redfin (https://brandsweets.com/colors/brands/redfin-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #d41c8a: 4 real palettes, including Ulta Beauty's brand system and Maybelline's brand system, as the supporting colour. Seen in: Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Chase (https://brandsweets.com/colors/brands/chase-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #d41c8a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Forest Green** #228b22 [harmony, pool: split] — Forest Green is a split-complement of #d41c8a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/forestgreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #d41c8a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #d41c8a — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/steelblue
- **Dark Cyan** #008b8b [harmony: split] — Dark Cyan is a split-complement of #d41c8a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkcyan
- **Gold** #ffd700 [pool] — Gold shows up next to #d41c8a in two real palettes: Tabloid and Night Market, as the accent. Seen in: Tabloid (https://brandsweets.com/palettes/editorial#tabloid), Night Market (https://brandsweets.com/palettes/vivid#night-market). — https://brandsweets.com/colors/gold

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.85:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a7166d (7.05:1)
- On black (#000000): 4.33:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d91c8d (4.5:1); AA: background → #f7f7f7 (4.52:1); AAA: text → #eb66b6 (7.11:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d41c8a-c19faf-6bcb62-2d1f22-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d41c8a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
