# #d40bef

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d40bef`
- RGB: rgb(212, 11, 239)
- HSL: hsl(293, 91%, 49%)
- OKLCH: oklch(0.63 0.296 321.8)
- Relative luminance: 0.2047
- Nearest named color: Flirtatious Flamingo (#cc22ff, Δ 3.105) — https://brandsweets.com/colors/flirtatious-flamingo
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/d40bef

## Tints & shades

- Tints (toward white): #dc1ff4, #df37f6, #e350f7, #e768f8, #eb80f9, #ee94fa, #f2acfb, #f6c5fc, #faddfd, #fdf5ff
- Shades (toward black): #c30adb, #ad09c3, #9c08af, #860797, #750684, #5f056b, #4e0458, #38033f, #27022c, #110113

## Harmonies

- Complementary: #26ef0b
- Analogous: #620bef, #ef0b97
- Triadic: #efd40b, #0befd4
- Split-complementary: #97ef0b, #0bef62
- Tetradic: #ef620b, #26ef0b, #0b97ef

## Colors that go with #d40bef

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Forest Green** #228b22 [harmony: complementary] — Forest Green sits directly opposite #d40bef on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/forestgreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #d40bef: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #d40bef: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #d40bef: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #d40bef — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod
- **Medium Slate Blue** #7b68ee [harmony: analogous] — Medium Slate Blue is #d40bef's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/mediumslateblue
- **Crimson** #dc143c [pool] — Crimson is paired with #d40bef in Snyk's brand system, as the lead colour. Seen in: Snyk (https://brandsweets.com/colors/brands/snyk-io). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #d40bef: Hasbro's brand system, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.12:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c70be0 (4.61:1); AA: background → #121212 (4.54:1); AAA: text → #9808aa (7.12:1)
- On black (#000000): 5.09:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #e559f7 (7.1:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d40bef-c19fc1-a1cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d40bef" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
