# #d3ee72

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d3ee72`
- RGB: rgb(211, 238, 114)
- HSL: hsl(73, 78%, 69%)
- OKLCH: oklch(0.904 0.153 119.8)
- Relative luminance: 0.7621
- Nearest named color: Cucumber Milk (#c2f177, Δ 2.049) — https://brandsweets.com/colors/cucumber-milk
- Moods: vivid
- Page: https://brandsweets.com/colors/d3ee72

## Tints & shades

- Tints (toward white): #d7ef80, #dbf18e, #e0f39b, #e4f4a9, #e8f6b6, #ebf7bf, #eff9cd, #f4fbdb, #f8fce8, #fcfef6
- Shades (toward black): #caea57, #c0e637, #b8e31c, #9ec318, #88a815, #6e8811, #586d0d, #3f4d0a, #283206, #0f1202

## Harmonies

- Complementary: #8d72ee
- Analogous: #eecb72, #95ee72
- Triadic: #72d3ee, #ee72d3
- Split-complementary: #7295ee, #cb72ee
- Tetradic: #72eecb, #8d72ee, #ee7295

## Colors that go with #d3ee72

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #d3ee72: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Lido (https://brandsweets.com/palettes/vivid#lido), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Lilac** #c8a2c8 [harmony, pool: complementary] — Lilac sits directly opposite #d3ee72 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com). — https://brandsweets.com/colors/lilac
- **Blue** #0000ff [pool] — 4 real palettes, including Bumble's brand system and Robinhood's brand system put Blue beside #d3ee72, as the supporting colour. Seen in: Bumble (https://brandsweets.com/colors/brands/bumble-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com), Binance (https://brandsweets.com/colors/brands/binance-com), Snapchat (https://brandsweets.com/colors/brands/snapchat-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #d3ee72 in 8 real palettes, including Lay's's brand system and Wise's brand system, as the accent. Seen in: Lay's (https://brandsweets.com/colors/brands/lays-com), Wise (https://brandsweets.com/colors/brands/wise-com), Ferrari (https://brandsweets.com/colors/brands/ferrari-com), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [harmony, pool: triadic] — Deep Sky Blue completes a triad with #d3ee72 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #d3ee72: 6 real palettes, including FIFA's brand system and Ikea's brand system, as the supporting colour. Seen in: FIFA (https://brandsweets.com/colors/brands/fifa-com), Ikea (https://brandsweets.com/colors/brands/ikea-com), LEGO (https://brandsweets.com/colors/brands/lego-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com). — https://brandsweets.com/colors/denim
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #d3ee72: 4 real palettes, including Macaron and Nursery, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery), Steam (https://brandsweets.com/colors/brands/steampowered-com), Sorbet (https://brandsweets.com/palettes/light#sorbet). — https://brandsweets.com/colors/powderblue
- **Red** #ff0000 [pool] — Red is paired with #d3ee72 in 6 real palettes, including Wise's brand system and Paddle's brand system, as the lead colour. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Paddle (https://brandsweets.com/colors/brands/paddle-com), Heineken (https://brandsweets.com/colors/brands/heineken-com), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com). — https://brandsweets.com/colors/red

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.29:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #677f10 (4.55:1); AA: background → #636363 (4.65:1); AAA: text → #4d5f0c (7.1:1); AAA: background → #474747 (7.19:1)
- On black (#000000): 16.24:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Zendesk** — secondary #d1f470 (Δ 1.648) — https://brandsweets.com/colors/brands/zendesk-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d3ee72-b5bea2-4e75df-242d1f-f1efe9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d3ee72" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.