# #d372fd

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d372fd`
- RGB: rgb(211, 114, 253)
- HSL: hsl(282, 97%, 72%)
- OKLCH: oklch(0.716 0.212 314.6)
- Relative luminance: 0.3298
- Nearest named color: Illicit Purple (#bf77f6, Δ 3.604) — https://brandsweets.com/colors/illicit-purple
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/d372fd

## Tints & shades

- Tints (toward white): #d881fd, #db8bfd, #e09bfd, #e3a5fe, #e8b4fe, #ecc3fe, #efcdfe, #f4dcfe, #f7e6ff, #fcf5ff
- Shades (toward black): #c84ffc, #bd2cfc, #b40efb, #9f03e2, #8603bf, #6e029c, #550279, #40015a, #270137, #0e0014

## Harmonies

- Complementary: #9cfd72
- Analogous: #8e72fd, #fd72e1
- Triadic: #fdd372, #72fdd3
- Split-complementary: #e1fd72, #72fd8e
- Tetradic: #fd8e72, #9cfd72, #72e1fd

## Colors that go with #d372fd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Lime Green** #32cd32 [harmony: complementary] — Lime Green sits directly opposite #d372fd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/limegreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #d372fd: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com). — https://brandsweets.com/colors/charcoal
- **Light Sea Green** #20b2aa [harmony, pool: triadic] — Light Sea Green completes a triad with #d372fd — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/lightseagreen
- **Medium Sea Green** #3cb371 [harmony: split] — Medium Sea Green is a split-complement of #d372fd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/mediumseagreen
- **Goldenrod** #daa520 [harmony: split] — Goldenrod is a split-complement of #d372fd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/goldenrod
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #d372fd in two real palettes: Obsidian's brand system and Supabase's brand system, as the accent. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Supabase (https://brandsweets.com/colors/brands/supabase). — https://brandsweets.com/colors/emerald-green
- **Taupe** #483c32 [pool] — Taupe is paired with #d372fd in two real palettes: Loom's brand system and Obsidian's brand system, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe
- **Hot Pink** #ff69b4 [harmony: analogous] — Hot Pink is #d372fd's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/hotpink

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.76:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #b91dfc (4.52:1); AA: background → #333333 (4.57:1); AAA: text → #8a03c4 (7.26:1); AAA: background → #0d0d0d (7.03:1)
- On black (#000000): 7.6:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d372fd-ba9fc1-b4cb62-2d1f2b-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d372fd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.