# #d301f4

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d301f4`
- RGB: rgb(211, 1, 244)
- HSL: hsl(292, 99%, 48%)
- OKLCH: oklch(0.63 0.301 320.5)
- Relative luminance: 0.204
- Nearest named color: Flirtatious Flamingo (#cc22ff, Δ 2.517) — https://brandsweets.com/colors/flirtatious-flamingo
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/d301f4

## Tints & shades

- Tints (toward white): #de10fe, #e22afe, #e543fe, #e95dfe, #ec76fe, #f08ffe, #f3a9ff, #f7c2ff, #fadbff, #fef5ff
- Shades (toward black): #c201df, #ac01c6, #9a01b2, #840198, #720184, #610170, #4b0056, #390042, #230029, #120014

## Harmonies

- Complementary: #22f401
- Analogous: #5a01f4, #f4019b
- Triadic: #f4d301, #01f4d3
- Split-complementary: #9bf401, #01f45a
- Tetradic: #f45a01, #22f401, #019bf4

## Colors that go with #d301f4

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #d301f4 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #d301f4: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #d301f4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #d301f4 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod
- **Medium Slate Blue** #7b68ee [harmony: analogous] — Medium Slate Blue is #d301f4's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/mediumslateblue
- **Crimson** #dc143c [pool] — Crimson is paired with #d301f4 in Snyk's brand system, as the lead colour. Seen in: Snyk (https://brandsweets.com/colors/brands/snyk-io). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #d301f4: Hasbro's brand system, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Indigo** #4b0082 [pool] — Indigo shows up next to #d301f4 in Taco Bell's brand system, as the lead colour. Seen in: Taco Bell (https://brandsweets.com/colors/brands/tacobell-com). — https://brandsweets.com/colors/indigo

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.13:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c601e4 (4.64:1); AA: background → #121212 (4.53:1); AAA: text → #9601ad (7.23:1)
- On black (#000000): 5.08:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #e752fe (7.04:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d301f4-c09fc1-a3cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d301f4" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
