# #d23314

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d23314`
- RGB: rgb(210, 51, 20)
- HSL: hsl(10, 83%, 45%)
- OKLCH: oklch(0.567 0.2 32.6)
- Relative luminance: 0.1612
- Nearest named color: Angry Tomato (#d82029, Δ 2.867) — https://brandsweets.com/colors/angry-tomato
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/d23314

## Tints & shades

- Tints (toward white): #e93916, #ec5132, #ee6549, #f07860, #f3907c, #f5a494, #f7b8ab, #f9ccc2, #fce3de, #fef7f6
- Shades (toward black): #bf2f12, #ad2a10, #9a260e, #87210d, #751c0b, #5d1709, #4b1207, #380e05, #250903, #130502

## Harmonies

- Complementary: #14b2d2
- Analogous: #d21453, #d29214
- Triadic: #14d233, #3314d2
- Split-complementary: #14d292, #1453d2
- Tetradic: #53d214, #14b2d2, #9214d2

## Colors that go with #d23314

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #d23314: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: IHG (https://brandsweets.com/colors/brands/ihg-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Logitech (https://brandsweets.com/colors/brands/logitech-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [harmony, pool: triadic] — Royal Blue completes a triad with #d23314 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Foot Locker (https://brandsweets.com/colors/brands/footlocker-com), Behance (https://brandsweets.com/colors/brands/behance-net), Coinbase (https://brandsweets.com/colors/brands/coinbase), Toyota (https://brandsweets.com/colors/brands/toyota-com). — https://brandsweets.com/colors/royalblue
- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #d23314 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Netflix (https://brandsweets.com/colors/brands/netflix), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/seagreen
- **Steel Blue** #4682b4 [harmony, pool: split] — Steel Blue is a split-complement of #d23314: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Honda (https://brandsweets.com/colors/brands/honda-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com), NASCAR (https://brandsweets.com/colors/brands/nascar-com), Wired (https://brandsweets.com/colors/brands/wired-com). — https://brandsweets.com/colors/steelblue
- **Amber** #ffbf00 [pool] — Amber is paired with #d23314 in 7 real palettes, including McDonald's's brand system and Trailhead, as the lead colour. Seen in: McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Trailhead (https://brandsweets.com/palettes/warm#trailhead), Maple (https://brandsweets.com/palettes/warm#maple), Wired (https://brandsweets.com/colors/brands/wired-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 8 real palettes, including Tim Hortons's brand system and Doordash's brand system put Blue beside #d23314, as the accent. Seen in: Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Doordash (https://brandsweets.com/colors/brands/doordash-com), native Cybersecurity (https://brandsweets.com/colors/brands/crowdstrike-com), Glossier (https://brandsweets.com/colors/brands/glossier-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #d23314: 5 real palettes, including Behance's brand system and Walgreens's brand system, as the supporting colour. Seen in: Behance (https://brandsweets.com/colors/brands/behance-net), Walgreens (https://brandsweets.com/colors/brands/walgreens-com), MLB (https://brandsweets.com/colors/brands/mlb-com), NASA (https://brandsweets.com/colors/brands/nasa-gov). — https://brandsweets.com/colors/cobalt
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #d23314 in 5 real palettes, including Farmers Market and Magazine Ochre, as the supporting colour. Seen in: Farmers Market (https://brandsweets.com/palettes/warm#farmers-market), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove). — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.97:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a82910 (7.02:1)
- On black (#000000): 4.22:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #db3614 (4.55:1); AA: background → #f5f5f5 (4.56:1); AAA: text → #ef7057 (7.13:1)

## Brands using this color

- **Svelte** — primary #d43008 (Δ 0.531) — https://brandsweets.com/colors/brands/svelte-dev
- **Svelte** — secondary #d43008 (Δ 0.531) — https://brandsweets.com/colors/brands/svelte-dev
- **Foot Locker** — secondary #d12e20 (Δ 1.145) — https://brandsweets.com/colors/brands/footlocker-com
- **Burger King** — primary #d62300 (Δ 1.6) — https://brandsweets.com/colors/brands/bk-com
- **State Farm** — primary #d62311 (Δ 1.682) — https://brandsweets.com/colors/brands/statefarm-com
- **Etsy** — secondary #cf4018 (Δ 1.78) — https://brandsweets.com/colors/brands/etsy-com
- **McDonald's** — secondary #da291c (Δ 1.86) — https://brandsweets.com/colors/brands/mcdonalds-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d23314-c4a79c-62cbaa-2d281f-f1e9ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d23314" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.