# #d09fdb

A color — cool, light, clean, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d09fdb`
- RGB: rgb(208, 159, 219)
- HSL: hsl(289, 45%, 74%)
- OKLCH: oklch(0.768 0.099 320.1)
- Relative luminance: 0.4332
- Nearest named color: plum (#dda0dd, Δ 2.113) — https://brandsweets.com/colors/plum
- Moods: cool, light, clean, modern
- Page: https://brandsweets.com/colors/d09fdb

## Tints & shades

- Tints (toward white): #d3a6dd, #d9b1e2, #dcb9e4, #e2c4e9, #e5cbeb, #e9d3ee, #efdef2, #f2e5f5, #f8f0f9, #fbf8fc
- Shades (toward black): #c385d1, #b66bc7, #a951bd, #9741aa, #803790, #692d76, #52235c, #3b1943, #240f29, #0d060f

## Harmonies

- Complementary: #aadb9f
- Analogous: #b29fdb, #db9fc8
- Triadic: #dbd09f, #9fdbd0
- Split-complementary: #c8db9f, #9fdbb2
- Tetradic: #dbb29f, #aadb9f, #9fc8db

## Colors that go with #d09fdb

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #d09fdb: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Mercury (https://brandsweets.com/colors/brands/mercury-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #d09fdb in 4 real palettes, including JBL's brand system and Casper Sleep's brand system, as the supporting colour. Seen in: JBL (https://brandsweets.com/colors/brands/jbl-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Cartier (https://brandsweets.com/colors/brands/cartier-com). — https://brandsweets.com/colors/crimson
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Lavender Milk and Lavender Haze put Midnight Blue beside #d09fdb, as the text colour against it. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Railway (https://brandsweets.com/colors/brands/railway-app), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #d09fdb: 6 real palettes, including Macaron and Calendly's brand system, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Calendly (https://brandsweets.com/colors/brands/calendly-com), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/powderblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #d09fdb in 4 real palettes, including Sephora's brand system and Telehealth, as the supporting colour. Seen in: Sephora (https://brandsweets.com/colors/brands/sephora-com), Telehealth (https://brandsweets.com/palettes/modern#telehealth), 1password (https://brandsweets.com/colors/brands/1password-com), Roblox (https://brandsweets.com/colors/brands/roblox-com). — https://brandsweets.com/colors/royalblue
- **Slate Gray** #708090 [pool] — 7 real palettes, including Midnight Luxe and Graphite Mono put Slate Gray beside #d09fdb, as the supporting colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Graphite (https://brandsweets.com/palettes/technical#graphite), Greige (https://brandsweets.com/palettes/neutral#greige). — https://brandsweets.com/colors/slategray
- **Taupe** #483c32 [pool] — Taupe is paired with #d09fdb in 13 real palettes, including Blossom and Meadow, as the text colour against it. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom), Meadow (https://brandsweets.com/palettes/light#meadow), Macaron (https://brandsweets.com/palettes/light#macaron), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding). — https://brandsweets.com/colors/taupe
- **Dark Sea Green** #8fbc8f [harmony: complementary] — Dark Sea Green sits directly opposite #d09fdb on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkseagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.17:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #a951bd (4.57:1); AA: background → #424242 (4.62:1); AAA: text → #833894 (7.1:1); AAA: background → #242424 (7.14:1)
- On black (#000000): 9.66:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d09fdb-be9fc1-a8cb62-2d1f2a-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d09fdb" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.