# #d07ff0

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d07ff0`
- RGB: rgb(208, 127, 240)
- HSL: hsl(283, 79%, 72%)
- OKLCH: oklch(0.725 0.177 315.8)
- Relative luminance: 0.3488
- Nearest named color: Illicit Purple (#bf77f6, Δ 3.795) — https://brandsweets.com/colors/illicit-purple
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/d07ff0

## Tints & shades

- Tints (toward white): #d58df2, #d896f3, #dda4f4, #e1adf5, #e6bbf7, #ebc8f9, #eed1fa, #f3dffb, #f7e8fc, #fcf6fe
- Shades (toward black): #c45fec, #b93fe9, #af24e5, #9a18cd, #8214ad, #6a118d, #520d6e, #3e0a52, #260632, #0e0212

## Harmonies

- Complementary: #9ff07f
- Analogous: #987ff0, #f07fd8
- Triadic: #f0d07f, #7ff0d0
- Split-complementary: #d8f07f, #7ff098
- Tetradic: #f0987f, #9ff07f, #7fd8f0

## Colors that go with #d07ff0

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Emerald Green** #50c878 [harmony, pool: complementary] — Emerald Green sits directly opposite #d07ff0 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Supabase (https://brandsweets.com/colors/brands/supabase). — https://brandsweets.com/colors/emerald-green
- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #d07ff0: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify), Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Amber** #ffbf00 [pool] — Amber is paired with #d07ff0 in 3 real palettes, including Gumroad's brand system and Ahrefs's brand system, as the accent. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/amber
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #d07ff0: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com). — https://brandsweets.com/colors/charcoal
- **Medium Slate Blue** #7b68ee [pool] — Medium Slate Blue shows up next to #d07ff0 in 3 real palettes, including Obsidian's brand system and Lavender Haze, as the supporting colour. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/mediumslateblue
- **Light Sea Green** #20b2aa [harmony, pool: triadic] — Light Sea Green completes a triad with #d07ff0 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/lightseagreen
- **Dark Khaki** #bdb76b [harmony: split] — Dark Khaki is a split-complement of #d07ff0: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkkhaki
- **Blue** #0000ff [pool] — Two real palettes: Canva's brand system and Spotify's brand system put Blue beside #d07ff0, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/blue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.63:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #b536e7 (4.52:1); AA: background → #363636 (4.59:1); AAA: text → #8c16bb (7.12:1); AAA: background → #121212 (7.12:1)
- On black (#000000): 7.98:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d07ff0-bb9fc1-b2cb62-2d1f2b-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d07ff0" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.