# #d016ca

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d016ca`
- RGB: rgb(208, 22, 202)
- HSL: hsl(302, 81%, 45%)
- OKLCH: oklch(0.603 0.266 329.9)
- Relative luminance: 0.1825
- Nearest named color: Awkward Purple (#d208cc, Δ 0.674) — https://brandsweets.com/colors/awkward-purple
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/d016ca

## Tints & shades

- Tints (toward white): #e718e0, #ea34e4, #ec4be7, #ef62ea, #f17eee, #f495f1, #f6acf4, #f9c3f7, #fcdffb, #fef6fe
- Shades (toward black): #bd14b8, #ab12a6, #981094, #860e82, #730c70, #5c0a5a, #4a0848, #370636, #250424, #120212

## Harmonies

- Complementary: #16d01c
- Analogous: #7916d0, #d0166d
- Triadic: #cad016, #16cad0
- Split-complementary: #6dd016, #16d079
- Tetradic: #d07916, #16d01c, #166dd0

## Colors that go with #d016ca

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #d016ca on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Dark Cyan** #008b8b [harmony, pool: split] — Dark Cyan is a split-complement of #d016ca: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #d016ca: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #d016ca: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Crimson** #dc143c [pool] — Crimson is paired with #d016ca in two real palettes: The Ordinary's brand system and Snyk's brand system, as the supporting colour. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com), Snyk (https://brandsweets.com/colors/brands/snyk-io). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #d016ca: two real palettes: Hasbro's brand system and Peacock, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Olive Green** #808000 [harmony: triadic] — Olive Green completes a triad with #d016ca — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/olive
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #d016ca: JetBrains's brand system, as the supporting colour. Seen in: JetBrains (https://brandsweets.com/colors/brands/jetbrains-com). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.52:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #9d1098 (7.09:1)
- On black (#000000): 4.65:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #ed54e8 (7.03:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d016ca-c19fbc-91cb62-2d1f27-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d016ca" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.