# #cf3a26

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#cf3a26`
- RGB: rgb(207, 58, 38)
- HSL: hsl(7, 69%, 48%)
- OKLCH: oklch(0.57 0.189 31)
- Relative luminance: 0.1643
- Nearest named color: Bento Box (#cc363c, Δ 2.524) — https://brandsweets.com/colors/bento-box
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/cf3a26

## Tints & shades

- Tints (toward white): #da4834, #de5b4a, #e26f60, #e68275, #ea968b, #eea9a0, #f2bdb6, #f6d0cb, #f9e4e1, #fdf7f6
- Shades (toward black): #be3523, #a82f1f, #972a1c, #812418, #701f15, #5f1a11, #49140d, #38100a, #220a06, #110503

## Harmonies

- Complementary: #26bbcf
- Analogous: #cf2667, #cf8e26
- Triadic: #26cf3a, #3a26cf
- Split-complementary: #26cf8e, #2667cf
- Tetradic: #67cf26, #26bbcf, #8e26cf

## Colors that go with #cf3a26

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #cf3a26: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: IHG (https://brandsweets.com/colors/brands/ihg-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Logitech (https://brandsweets.com/colors/brands/logitech-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [harmony, pool: triadic] — Royal Blue completes a triad with #cf3a26 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Foot Locker (https://brandsweets.com/colors/brands/footlocker-com), Coinbase (https://brandsweets.com/colors/brands/coinbase), Behance (https://brandsweets.com/colors/brands/behance-net), Toyota (https://brandsweets.com/colors/brands/toyota-com). — https://brandsweets.com/colors/royalblue
- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #cf3a26 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/seagreen
- **Steel Blue** #4682b4 [harmony, pool: split] — Steel Blue is a split-complement of #cf3a26: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Wendy's (https://brandsweets.com/colors/brands/wendys-com), Honda (https://brandsweets.com/colors/brands/honda-com), NASCAR (https://brandsweets.com/colors/brands/nascar-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop). — https://brandsweets.com/colors/steelblue
- **Amber** #ffbf00 [pool] — Amber is paired with #cf3a26 in 7 real palettes, including McDonald's's brand system and Trailhead, as the lead colour. Seen in: McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Trailhead (https://brandsweets.com/palettes/warm#trailhead), Maple (https://brandsweets.com/palettes/warm#maple), Wired (https://brandsweets.com/colors/brands/wired-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 8 real palettes, including Tim Hortons's brand system and Doordash's brand system put Blue beside #cf3a26, as the accent. Seen in: Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Doordash (https://brandsweets.com/colors/brands/doordash-com), native Cybersecurity (https://brandsweets.com/colors/brands/crowdstrike-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #cf3a26: 5 real palettes, including Behance's brand system and Walgreens's brand system, as the supporting colour. Seen in: Behance (https://brandsweets.com/colors/brands/behance-net), Walgreens (https://brandsweets.com/colors/brands/walgreens-com), MLB (https://brandsweets.com/colors/brands/mlb-com), NASA (https://brandsweets.com/colors/brands/nasa-gov). — https://brandsweets.com/colors/cobalt
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #cf3a26 in 5 real palettes, including Farmers Market and Magazine Ochre, as the supporting colour. Seen in: Farmers Market (https://brandsweets.com/palettes/warm#farmers-market), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.9:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a42e1e (7.03:1)
- On black (#000000): 4.29:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d73c28 (4.57:1); AA: background → #f7f7f7 (4.57:1); AAA: text → #e37768 (7.1:1)

## Brands using this color

- **Casper Sleep** — primary #cc3b31 (Δ 1.065) — https://brandsweets.com/colors/brands/casper-com
- **Aesop** — secondary #ca432f (Δ 1.452) — https://brandsweets.com/colors/brands/aesop-com
- **Foot Locker** — secondary #d12e20 (Δ 1.461) — https://brandsweets.com/colors/brands/footlocker-com
- **Etsy** — secondary #cf4018 (Δ 1.529) — https://brandsweets.com/colors/brands/etsy-com
- **Svelte** — primary #d43008 (Δ 1.722) — https://brandsweets.com/colors/brands/svelte-dev
- **Svelte** — secondary #d43008 (Δ 1.722) — https://brandsweets.com/colors/brands/svelte-dev

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/cf3a26-c4a59c-62cba4-2d271f-f1e9ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#cf3a26" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.