# #cd4c7b

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#cd4c7b`
- RGB: rgb(205, 76, 123)
- HSL: hsl(338, 56%, 55%)
- OKLCH: oklch(0.603 0.168 1)
- Relative luminance: 0.1958
- Nearest named color: Beetroot Purple (#d33376, Δ 3.688) — https://brandsweets.com/colors/beetroot-purple
- Moods: warm
- Page: https://brandsweets.com/colors/cd4c7b

## Tints & shades

- Tints (toward white): #d15c87, #d77095, #db80a1, #e090ad, #e5a4bc, #eab3c7, #eec3d3, #f3d3df, #f8e7ed, #fdf7f9
- Shades (toward black): #c7386c, #b33262, #9f2d57, #8b274c, #772241, #5f1b34, #4c1529, #38101e, #240a14, #100409

## Harmonies

- Complementary: #4ccd9d
- Analogous: #cd4cbb, #cd5d4c
- Triadic: #7bcd4c, #4c7bcd
- Split-complementary: #4ccd5d, #4cbbcd
- Tetradic: #bbcd4c, #4ccd9d, #5d4ccd

## Colors that go with #cd4c7b

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #cd4c7b: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), IHG (https://brandsweets.com/colors/brands/ihg-com), Audi (https://brandsweets.com/colors/brands/audi-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #cd4c7b: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Wellness (https://brandsweets.com/palettes/warm#wellness), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/seagreen
- **Amber** #ffbf00 [pool] — Amber is paired with #cd4c7b in 4 real palettes, including Google's brand system and Maple, as the accent. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Maple (https://brandsweets.com/palettes/warm#maple), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Ember (https://brandsweets.com/palettes/bold#ember). — https://brandsweets.com/colors/amber
- **Denim** #1560bd [pool] — Designers have shipped Denim with #cd4c7b: 13 real palettes, including Chase's brand system and Ulta Beauty's brand system, as the lead colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Costco (https://brandsweets.com/colors/brands/costco-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Casper Sleep's brand system and Marvel's brand system put Midnight Blue beside #cd4c7b, as the accent. Seen in: Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), MLB (https://brandsweets.com/colors/brands/mlb-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #cd4c7b in 9 real palettes, including Ubisoft's brand system and Chase's brand system, as the accent. Seen in: Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com), Chase (https://brandsweets.com/colors/brands/chase-com), Zed (https://brandsweets.com/colors/brands/zed-dev), Roblox (https://brandsweets.com/colors/brands/roblox-com). — https://brandsweets.com/colors/royalblue
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #cd4c7b — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Wendy's (https://brandsweets.com/colors/brands/wendys-com), NASCAR (https://brandsweets.com/colors/brands/nascar-com). — https://brandsweets.com/colors/steelblue
- **Taupe** #483c32 [pool] — Taupe is paired with #cd4c7b in 15 real palettes, including Dunkin''s brand system and Zed's brand system, as the lead colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Zed (https://brandsweets.com/colors/brands/zed-dev), Todoist (https://brandsweets.com/colors/brands/todoist-com), Airbnb (https://brandsweets.com/colors/brands/airbnb). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.27:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ca4475 (4.57:1); AA: background → #0d0d0d (4.55:1); AAA: text → #9f2d57 (7.03:1)
- On black (#000000): 4.92:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #d9789b (7.11:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/cd4c7b-c49ca6-62cb72-2d201f-f1e9f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#cd4c7b" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.