# #cd23a5

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#cd23a5`
- RGB: rgb(205, 35, 165)
- HSL: hsl(314, 71%, 47%)
- OKLCH: oklch(0.584 0.234 340.3)
- Relative luminance: 0.169
- Nearest named color: Aphroditean Fuchsia (#dd14ab, Δ 3.147) — https://brandsweets.com/colors/aphroditean-fuchsia
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/cd23a5

## Tints & shades

- Tints (toward white): #dc2eb3, #df43bb, #e359c3, #e76fcb, #eb89d4, #ef9fdc, #f2b5e4, #f6cbec, #fae0f4, #fef6fc
- Shades (toward black): #bc2097, #a61c86, #941978, #831669, #71135b, #5c104a, #4a0d3c, #390a2e, #23061c, #11030e

## Harmonies

- Complementary: #23cd4a
- Analogous: #a023cd, #cd2350
- Triadic: #a5cd23, #23a5cd
- Split-complementary: #50cd23, #23cda0
- Tetradic: #cda023, #23cd4a, #2350cd

## Colors that go with #cd23a5

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #cd23a5: 4 real palettes, including Hasbro's brand system and Peacock, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com). — https://brandsweets.com/colors/denim
- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #cd23a5 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Dark Cyan** #008b8b [harmony, pool: split] — Dark Cyan is a split-complement of #cd23a5: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #cd23a5: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #cd23a5: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #cd23a5's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson
- **Orange** #ffa500 [pool] — Two real palettes: Sunset Boulevard and Rippling's brand system put Orange beside #cd23a5, as the supporting colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Rippling (https://brandsweets.com/colors/brands/rippling-com). — https://brandsweets.com/colors/orange
- **Tomato** #ff6347 [pool] — Two real palettes: Sunset Boulevard and Night Market put Tomato beside #cd23a5, as the lead colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Night Market (https://brandsweets.com/palettes/vivid#night-market). — https://brandsweets.com/colors/tomato

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.79:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a11b82 (7.01:1)
- On black (#000000): 4.38:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d123a9 (4.52:1); AA: background → #fafafa (4.59:1); AAA: text → #e566c8 (7.07:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/cd23a5-c19fb5-7ccb62-2d1f24-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#cd23a5" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
