# #cca7d2

A color — cool, muted, light, minimal, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#cca7d2`
- RGB: rgb(204, 167, 210)
- HSL: hsl(292, 32%, 74%)
- OKLCH: oklch(0.775 0.073 321.6)
- Relative luminance: 0.4513
- Nearest named color: Lilac (#c8a2c8, Δ 1.81) — https://brandsweets.com/colors/lilac
- Moods: cool, muted, light, minimal, clean
- Page: https://brandsweets.com/colors/cca7d2

## Tints & shades

- Tints (toward white): #d0aed5, #d6b8db, #dabfde, #e0c9e3, #e4d0e7, #e8d7ea, #ede1ef, #f1e7f3, #f7f2f8, #fbf8fc
- Shades (toward black): #bf90c6, #b178ba, #a361ae, #91509b, #7b4483, #65376c, #4f2b54, #391f3d, #231325, #0d070d

## Harmonies

- Complementary: #add2a7
- Analogous: #b7a7d2, #d2a7c2
- Triadic: #d2cca7, #a7d2cc
- Split-complementary: #c2d2a7, #a7d2b7
- Tetradic: #d2b7a7, #add2a7, #a7c2d2

## Colors that go with #cca7d2

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #cca7d2: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Auth0 (https://brandsweets.com/colors/brands/auth0-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Emerald Green** #50c878 [harmony, pool: complementary] — Emerald Green sits directly opposite #cca7d2 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Supabase (https://brandsweets.com/colors/brands/supabase), Meadow (https://brandsweets.com/palettes/light#meadow), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/emerald-green
- **Copper** #b87333 [pool] — Designers have shipped Copper with #cca7d2: 4 real palettes, including Clean Beauty and Riverbed, as the accent. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #cca7d2 in 4 real palettes, including Cartier's brand system and Casper Sleep's brand system, as the accent. Seen in: Cartier (https://brandsweets.com/colors/brands/cartier-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), JBL (https://brandsweets.com/colors/brands/jbl-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #cca7d2: 5 real palettes, including Open House and Victoria's Secret's brand system, as the lead colour. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), Victoria's Secret (https://brandsweets.com/colors/brands/victoriassecret-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Lavender Milk and Lavender Haze put Midnight Blue beside #cca7d2, as the text colour against it. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Railway (https://brandsweets.com/colors/brands/railway-app), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #cca7d2: 8 real palettes, including Macaron and Crypto.com's brand system, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), Calendly (https://brandsweets.com/colors/brands/calendly-com), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/powderblue
- **Slate Gray** #708090 [pool] — 9 real palettes, including Midnight Luxe and Graphite Mono put Slate Gray beside #cca7d2, as the supporting colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Greige (https://brandsweets.com/palettes/neutral#greige), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/slategray

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.09:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #9f5aaa (4.65:1); AA: background → #454545 (4.58:1); AAA: text → #7b4483 (7.01:1); AAA: background → #262626 (7.22:1)
- On black (#000000): 10.03:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- minimal: https://brandsweets.com/fonts/mood/minimal
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/cca7d2-c09fc1-a3cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#cca7d2" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
