# #cc43ef

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#cc43ef`
- RGB: rgb(204, 67, 239)
- HSL: hsl(288, 84%, 60%)
- OKLCH: oklch(0.647 0.257 318.5)
- Relative luminance: 0.2308
- Nearest named color: Bubblegum Baby Girl (#cc55ee, Δ 2.798) — https://brandsweets.com/colors/bubblegum-baby-girl
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/cc43ef

## Tints & shades

- Tints (toward white): #d156f0, #d769f2, #da77f3, #df8af5, #e49cf6, #e9aff8, #efc2fa, #f2d0fb, #f7e3fd, #fcf6fe
- Shades (toward black): #c527ec, #bc14e6, #a512ca, #9210b2, #7b0d96, #640b7a, #510963, #3a0646, #26042f, #0f0213

## Harmonies

- Complementary: #66ef43
- Analogous: #7743ef, #ef43bb
- Triadic: #efcc43, #43efcc
- Split-complementary: #bbef43, #43ef77
- Tetradic: #ef7743, #66ef43, #43bbef

## Colors that go with #cc43ef

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony: complementary] — Medium Sea Green sits directly opposite #cc43ef on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #cc43ef: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Dark Goldenrod** #b8860b [harmony: split] — Dark Goldenrod is a split-complement of #cc43ef: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkgoldenrod
- **Cadet Blue** #5f9ea0 [harmony: triadic] — Cadet Blue completes a triad with #cc43ef — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/cadetblue
- **Medium Purple** #9370db [harmony: analogous] — Medium Purple is #cc43ef's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/mediumpurple
- **Crimson** #dc143c [pool] — Crimson is paired with #cc43ef in Snyk's brand system, as the lead colour. Seen in: Snyk (https://brandsweets.com/colors/brands/snyk-io). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #cc43ef: Hasbro's brand system, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Hot Pink** #ff69b4 [pool] — Designers have shipped Hot Pink with #cc43ef: Lavender Haze, as the accent. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze). — https://brandsweets.com/colors/hotpink

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.74:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c119eb (4.56:1); AA: background → #1c1c1c (4.56:1); AAA: text → #9210b2 (7.14:1)
- On black (#000000): 5.62:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #d769f2 (7.19:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/cc43ef-be9fc1-aacb62-2d1f2a-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#cc43ef" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.