# #ca74e7

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ca74e7`
- RGB: rgb(202, 116, 231)
- HSL: hsl(285, 71%, 68%)
- OKLCH: oklch(0.697 0.182 317.1)
- Relative luminance: 0.3082
- Nearest named color: Illicit Purple (#bf77f6, Δ 2.886) — https://brandsweets.com/colors/illicit-purple
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/ca74e7

## Tints & shades

- Tints (toward white): #cf81ea, #d48eec, #d99bee, #dea8f0, #e3b5f2, #e8c2f5, #edcff7, #f2dcf9, #f7e9fb, #fcf6fe
- Shades (toward black): #c059e3, #b53bde, #a924d6, #911fb7, #7c1b9d, #681683, #4f1164, #3b0d4a, #23072c, #0e0311

## Harmonies

- Complementary: #90e773
- Analogous: #9073e7, #e773ca
- Triadic: #e7ca73, #73e7ca
- Split-complementary: #cae773, #73e790
- Tetradic: #e79073, #90e773, #73cae7

## Colors that go with #ca74e7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #ca74e7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/mediumseagreen
- **Light Sea Green** #20b2aa [harmony, pool: split] — Light Sea Green is a split-complement of #ca74e7: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/lightseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #ca74e7: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com). — https://brandsweets.com/colors/charcoal
- **Medium Slate Blue** #7b68ee [pool] — Medium Slate Blue shows up next to #ca74e7 in 3 real palettes, including Obsidian's brand system and Lavender Haze, as the supporting colour. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/mediumslateblue
- **Dark Khaki** #bdb76b [harmony: split] — Dark Khaki is a split-complement of #ca74e7: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkkhaki
- **Amber** #ffbf00 [pool] — Amber is paired with #ca74e7 in two real palettes: Mastodon hosted on mastodon.social's brand system and Gumroad's brand system, as the accent. Seen in: Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — Two real palettes: Canva's brand system and Spotify's brand system put Blue beside #ca74e7, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/blue
- **Cornflower Blue** #6495ed [harmony, pool: analogous] — Cornflower Blue is #ca74e7's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/cornflowerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.93:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #b53bde (4.52:1); AA: background → #303030 (4.5:1); AAA: text → #8e1eb3 (7.03:1); AAA: background → #030303 (7.04:1)
- On black (#000000): 7.16:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ca74e7-bc9fc1-afcb62-2d1f2b-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ca74e7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
