# #ca4f12

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ca4f12`
- RGB: rgb(202, 79, 18)
- HSL: hsl(20, 84%, 43%)
- OKLCH: oklch(0.584 0.169 41.7)
- Relative luminance: 0.1819
- Nearest named color: Bloodhound (#bb5511, Δ 2.935) — https://brandsweets.com/colors/bloodhound
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/ca4f12

## Tints & shades

- Tints (toward white): #e65a14, #ec6927, #ef7c43, #f18d5b, #f3a077, #f5b18e, #f8c4ab, #fad5c2, #fce8de, #fef8f6
- Shades (toward black): #b74810, #a4400e, #91390d, #7f320b, #712c0a, #5e2508, #4b1d07, #381605, #260f03, #130702

## Harmonies

- Complementary: #128cca
- Analogous: #ca1230, #caab12
- Triadic: #12ca4f, #4f12ca
- Split-complementary: #12caab, #1230ca
- Tetradic: #30ca12, #128cca, #ab12ca

## Colors that go with #ca4f12

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ca4f12: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: IHG (https://brandsweets.com/colors/brands/ihg-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), HubSpot (https://brandsweets.com/colors/brands/hubspot-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [harmony, pool: split] — Royal Blue is a split-complement of #ca4f12: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Foot Locker (https://brandsweets.com/colors/brands/footlocker-com), Zed (https://brandsweets.com/colors/brands/zed-dev), Behance (https://brandsweets.com/colors/brands/behance-net). — https://brandsweets.com/colors/royalblue
- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #ca4f12 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Coinbase (https://brandsweets.com/colors/brands/coinbase), Netflix (https://brandsweets.com/colors/brands/netflix), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com). — https://brandsweets.com/colors/seagreen
- **Steel Blue** #4682b4 [harmony, pool: complementary] — Steel Blue sits directly opposite #ca4f12 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Launch Orange (https://brandsweets.com/palettes/bold#launch-orange), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Honda (https://brandsweets.com/colors/brands/honda-com), Wired (https://brandsweets.com/colors/brands/wired-com). — https://brandsweets.com/colors/steelblue
- **Amber** #ffbf00 [pool] — Amber is paired with #ca4f12 in 7 real palettes, including Trailhead and McDonald's's brand system, as the accent. Seen in: Trailhead (https://brandsweets.com/palettes/warm#trailhead), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Google (https://brandsweets.com/colors/brands/google-com), Ember (https://brandsweets.com/palettes/bold#ember). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 9 real palettes, including Doordash's brand system and Tim Hortons's brand system put Blue beside #ca4f12, as the accent. Seen in: Doordash (https://brandsweets.com/colors/brands/doordash-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), native Cybersecurity (https://brandsweets.com/colors/brands/crowdstrike-com), Glossier (https://brandsweets.com/colors/brands/glossier-com). — https://brandsweets.com/colors/blue
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #ca4f12: 4 real palettes, including Clean Beauty and Diner, as the lead colour. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Diner (https://brandsweets.com/palettes/vivid#diner), Dusk (https://brandsweets.com/palettes/cool#dusk), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue
- **Champagne** #f7e7ce [pool] — 4 real palettes, including BrandSweets's brand system and LG's brand system put Champagne beside #ca4f12. Seen in: BrandSweets (https://brandsweets.com/colors/brands/brandsweets), LG (https://brandsweets.com/colors/brands/lg-com), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/champagne

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.53:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #963b0d (7.17:1)
- On black (#000000): 4.64:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #ed7335 (7.1:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ca4f12-c4ae9c-62cbbb-2d2a1f-f1e9eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ca4f12" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.