# #c98ed7

A color — cool, light, clean, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c98ed7`
- RGB: rgb(201, 142, 215)
- HSL: hsl(288, 48%, 70%)
- OKLCH: oklch(0.73 0.121 319.8)
- Relative luminance: 0.3667
- Nearest named color: Dream Vapour (#cc99ee, Δ 3.805) — https://brandsweets.com/colors/dream-vapour
- Moods: cool, light, clean, modern
- Page: https://brandsweets.com/colors/c98ed7

## Tints & shades

- Tints (toward white): #ce99db, #d3a4df, #d7ace2, #ddb7e6, #e2c3ea, #e7ceee, #edd9f2, #f0e1f4, #f6ecf8, #fbf7fc
- Shades (toward black): #bc73ce, #b15dc6, #a442bd, #913aa6, #7a318c, #632871, #4f205b, #381740, #240f2a, #0d050f

## Harmonies

- Complementary: #9cd78e
- Analogous: #a48ed7, #d78ec1
- Triadic: #d7c98e, #8ed7c9
- Split-complementary: #c1d78e, #8ed7a4
- Tetradic: #d7a48e, #9cd78e, #8ec1d7

## Colors that go with #c98ed7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Emerald Green** #50c878 [harmony, pool: complementary] — Emerald Green sits directly opposite #c98ed7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Supabase (https://brandsweets.com/colors/brands/supabase), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/emerald-green
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Lavender Haze and Lavender Milk put Midnight Blue beside #c98ed7, as the text colour against it. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Railway (https://brandsweets.com/colors/brands/railway-app), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/midnightblue
- **Taupe** #483c32 [pool] — Taupe is paired with #c98ed7 in 6 real palettes, including Obsidian's brand system and Blossom, as the text colour against it. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Blossom (https://brandsweets.com/palettes/light#blossom), Meadow (https://brandsweets.com/palettes/light#meadow), Macaron (https://brandsweets.com/palettes/light#macaron). — https://brandsweets.com/colors/taupe
- **Dark Khaki** #bdb76b [harmony, pool: split] — Dark Khaki is a split-complement of #c98ed7: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/darkkhaki
- **Amber** #ffbf00 [pool] — Amber is paired with #c98ed7 in 3 real palettes, including Gumroad's brand system and Ahrefs's brand system, as the accent. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint). — https://brandsweets.com/colors/amber
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #c98ed7: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Mercury (https://brandsweets.com/colors/brands/mercury-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #c98ed7: 3 real palettes, including Target : Expect More. Pay Less.'s brand system and Dusk, as the accent. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/denim
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #c98ed7: 3 real palettes, including Crypto.com's brand system and Macaron, as the supporting colour. Seen in: Crypto.com (https://brandsweets.com/colors/brands/crypto-com), Macaron (https://brandsweets.com/palettes/light#macaron), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/powderblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.52:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #aa4ec1 (4.6:1); AA: background → #383838 (4.65:1); AAA: text → #833597 (7.19:1); AAA: background → #171717 (7.11:1)
- On black (#000000): 8.33:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c98ed7-be9fc1-aacb62-2d1f2a-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c98ed7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
