# #c97b0d

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c97b0d`
- RGB: rgb(201, 123, 13)
- HSL: hsl(35, 88%, 42%)
- OKLCH: oklch(0.652 0.142 65.9)
- Relative luminance: 0.2661
- Nearest named color: Ochre (#cc7722, Δ 1.586) — https://brandsweets.com/colors/ochre
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/c97b0d

## Tints & shades

- Tints (toward white): #e68c0f, #f1991e, #f2a63a, #f4b152, #f6be6f, #f8cb8c, #f9d6a4, #fbe3c1, #fdeed9, #fefbf5
- Shades (toward black): #b66f0c, #a3630a, #955b09, #814f08, #6e4307, #5b3806, #482c05, #3a2304, #261702, #130c01

## Harmonies

- Complementary: #0d5bc9
- Analogous: #c91d0d, #bac90d
- Triadic: #0dc97b, #7b0dc9
- Split-complementary: #0dbac9, #1d0dc9
- Tetradic: #0dc91d, #0d5bc9, #c90dba

## Colors that go with #c97b0d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: split] — Cadet Blue is a split-complement of #c97b0d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Estate (https://brandsweets.com/palettes/luxury#estate), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #c97b0d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Puma (https://brandsweets.com/colors/brands/puma-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Dodger Blue** #1e90ff [harmony, pool: complementary] — Dodger Blue sits directly opposite #c97b0d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Opensea (https://brandsweets.com/colors/brands/opensea-io), Replit (https://brandsweets.com/colors/brands/replit), Liquid Death (https://brandsweets.com/colors/brands/liquiddeath-com), Spline (https://brandsweets.com/colors/brands/spline-design). — https://brandsweets.com/colors/dodgerblue
- **Blue** #0000ff [pool] — 5 real palettes, including Rolex's brand system and Lexus's brand system put Blue beside #c97b0d, as the accent. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Lexus (https://brandsweets.com/colors/brands/lexus-com), Sketch (https://brandsweets.com/colors/brands/sketch-com), Readymag (https://brandsweets.com/colors/brands/readymag-com). — https://brandsweets.com/colors/blue
- **Burlywood** #deb887 [pool] — Burlywood is paired with #c97b0d in 4 real palettes, including Kiln and Coffee Bar, as the accent. Seen in: Kiln (https://brandsweets.com/palettes/dark#kiln), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard). — https://brandsweets.com/colors/burlywood
- **Champagne** #f7e7ce [pool] — 5 real palettes, including Coffee Bar and Woodsmoke put Champagne beside #c97b0d, as that palette's text colour. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Bramble (https://brandsweets.com/palettes/muted#bramble), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/champagne
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #c97b0d in 6 real palettes, including Cider and Clay & Linen, as the accent. Seen in: Cider (https://brandsweets.com/palettes/warm#cider), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre). — https://brandsweets.com/colors/darkolivegreen
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #c97b0d: 4 real palettes, including Elastic's brand system and Cursor's brand system, as the supporting colour. Seen in: Elastic (https://brandsweets.com/colors/brands/elastic-co), Cursor (https://brandsweets.com/colors/brands/cursor-com), Figma (https://brandsweets.com/colors/brands/figma), Learning App (https://brandsweets.com/palettes/playful#learning-app). — https://brandsweets.com/colors/deepskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.32:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #a8660b (4.59:1); AA: background → #262626 (4.56:1); AAA: text → #7d4c08 (7.22:1)
- On black (#000000): 6.32:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #d8840e (7.23:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c97b0d-c4b89c-62c0cb-2d2d1f-f1eae9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c97b0d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
