# #c969bf

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c969bf`
- RGB: rgb(201, 105, 191)
- HSL: hsl(306, 47%, 60%)
- OKLCH: oklch(0.661 0.161 331.2)
- Relative luminance: 0.2628
- Nearest named color: Lavendless (#b86fc2, Δ 3.093) — https://brandsweets.com/colors/lavendless
- Moods: warm
- Page: https://brandsweets.com/colors/c969bf

## Tints & shades

- Tints (toward white): #ce78c6, #d487cc, #d892d1, #dda1d7, #e3b0de, #e8bfe4, #edceea, #f1daef, #f7e9f5, #fcf8fc
- Shades (toward black): #c153b6, #b842ac, #a13a97, #8e3385, #782b70, #61235b, #4f1c4a, #381435, #250e23, #0f050e

## Harmonies

- Complementary: #69c973
- Analogous: #a369c9, #c9698f
- Triadic: #bfc969, #69bfc9
- Split-complementary: #8fc969, #69c9a3
- Tetradic: #c9a369, #69c973, #698fc9

## Colors that go with #c969bf

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #c969bf on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #c969bf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #c969bf: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Medium Purple** #9370db [harmony, pool: analogous] — Medium Purple is #c969bf's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Semrush (https://brandsweets.com/colors/brands/semrush-com). — https://brandsweets.com/colors/mediumpurple
- **Medium Slate Blue** #7b68ee [pool] — Medium Slate Blue shows up next to #c969bf in two real palettes: Lavender Haze and Obsidian's brand system, as the lead colour. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/mediumslateblue
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #c969bf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #c969bf in two real palettes: Loom's brand system and Ubisoft's brand system, as the lead colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #c969bf in two real palettes: Loom's brand system and Obsidian's brand system, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.36:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #bb44af (4.61:1); AA: background → #262626 (4.51:1); AAA: text → #8e3385 (7.09:1)
- On black (#000000): 6.26:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #ce78c6 (7.13:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c969bf-c19fb9-8acb62-2d1f26-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c969bf" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.