# #c96054

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c96054`
- RGB: rgb(201, 96, 84)
- HSL: hsl(6, 52%, 56%)
- OKLCH: oklch(0.614 0.136 28.3)
- Relative luminance: 0.2142
- Nearest named color: Barbecue (#c26157, Δ 1.291) — https://brandsweets.com/colors/barbecue
- Moods: warm
- Page: https://brandsweets.com/colors/c96054

## Tints & shades

- Tints (toward white): #ce6f64, #d37d73, #d98f87, #de9e96, #e3aca6, #e8bab5, #edc9c5, #f3dbd8, #f8e9e8, #fdf8f7
- Shades (toward black): #c34e41, #b24538, #9b3c31, #88342b, #742d25, #61251f, #4e1e18, #361511, #230d0b, #100605

## Harmonies

- Complementary: #54bdc9
- Analogous: #c95483, #c99a54
- Triadic: #54c960, #6054c9
- Split-complementary: #54c99a, #5483c9
- Tetradic: #83c954, #54bdc9, #9a54c9

## Colors that go with #c96054

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #c96054 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Dusk (https://brandsweets.com/palettes/cool#dusk), Alpine (https://brandsweets.com/palettes/cool#alpine), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #c96054: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Harbour (https://brandsweets.com/palettes/cool#harbour), IHG (https://brandsweets.com/colors/brands/ihg-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #c96054 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/seagreen
- **Steel Blue** #4682b4 [harmony, pool: split] — Steel Blue is a split-complement of #c96054: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Launch Orange (https://brandsweets.com/palettes/bold#launch-orange), Wendy's (https://brandsweets.com/colors/brands/wendys-com), Substack (https://brandsweets.com/colors/brands/substack-com). — https://brandsweets.com/colors/steelblue
- **Amber** #ffbf00 [pool] — Amber is paired with #c96054 in 7 real palettes, including Google's brand system and Trailhead, as the accent. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Trailhead (https://brandsweets.com/palettes/warm#trailhead), Ember (https://brandsweets.com/palettes/bold#ember), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 8 real palettes, including Dunkin''s brand system and Glossier's brand system put Blue beside #c96054, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Glossier (https://brandsweets.com/colors/brands/glossier-com), Monzo (https://brandsweets.com/colors/brands/monzo-com), Doordash (https://brandsweets.com/colors/brands/doordash-com). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #c96054 in 4 real palettes, including Gemstone and Prepare your taste buds...'s brand system, as the supporting colour. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com), Klarna US (https://brandsweets.com/colors/brands/klarna-com), Twitch (https://brandsweets.com/colors/brands/twitch-tv). — https://brandsweets.com/colors/blueviolet
- **Champagne** #f7e7ce [pool] — 5 real palettes, including BrandSweets's brand system and Bramble put Champagne beside #c96054. Seen in: BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Bramble (https://brandsweets.com/palettes/muted#bramble), LG (https://brandsweets.com/colors/brands/lg-com), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar). — https://brandsweets.com/colors/champagne

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.97:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c45245 (4.53:1); AA: background → #171717 (4.51:1); AAA: text → #973a30 (7.09:1)
- On black (#000000): 5.28:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #d48177 (7.21:1)

## Brands using this color

- **Zed** — accent #d3604f (Δ 1.929) — https://brandsweets.com/colors/brands/zed-dev

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c96054-c4a59c-62cba3-2d271f-f1e9ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c96054" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
