# #c940a7

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c940a7`
- RGB: rgb(201, 64, 167)
- HSL: hsl(315, 56%, 52%)
- OKLCH: oklch(0.6 0.204 339.3)
- Relative luminance: 0.1887
- Nearest named color: Aphroditean Fuchsia (#dd14ab, Δ 5.16) — https://brandsweets.com/colors/aphroditean-fuchsia
- Moods: warm
- Page: https://brandsweets.com/colors/c940a7

## Tints & shades

- Tints (toward white): #cf54b0, #d364b7, #d978c1, #dd88c8, #e39cd1, #e9afda, #edbfe2, #f3d3eb, #f7e3f2, #fdf7fb
- Shades (toward black): #bb3599, #a72f89, #972b7c, #83256c, #6f1f5b, #5b1a4b, #48143b, #38102e, #240a1d, #10040d

## Harmonies

- Complementary: #40c962
- Analogous: #a740c9, #c94062
- Triadic: #a7c940, #40a7c9
- Split-complementary: #62c940, #40c9a7
- Tetradic: #c9a740, #40c962, #4062c9

## Colors that go with #c940a7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #c940a7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #c940a7: 4 real palettes, including Hasbro's brand system and Peacock, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com). — https://brandsweets.com/colors/denim
- **Dark Cyan** #008b8b [harmony, pool: split] — Dark Cyan is a split-complement of #c940a7: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #c940a7: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #c940a7: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Orange** #ffa500 [pool] — Two real palettes: Sunset Boulevard and Rippling's brand system put Orange beside #c940a7, as the supporting colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Rippling (https://brandsweets.com/colors/brands/rippling-com). — https://brandsweets.com/colors/orange
- **Tomato** #ff6347 [pool] — Two real palettes: Sunset Boulevard and Night Market put Tomato beside #c940a7, as the lead colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Night Market (https://brandsweets.com/palettes/vivid#night-market). — https://brandsweets.com/colors/tomato
- **Yellow** #ffff00 [pool] — Two real palettes: JetBrains's brand system and Arcade put Yellow beside #c940a7, as the accent. Seen in: JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/yellow

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.4:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c83ca5 (4.52:1); AA: background → #0a0a0a (4.5:1); AAA: text → #972b7c (7.11:1)
- On black (#000000): 4.77:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #d874bf (7.17:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c940a7-c19fb4-7bcb62-2d1f24-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c940a7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.