# #c94062

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c94062`
- RGB: rgb(201, 64, 98)
- HSL: hsl(345, 56%, 52%)
- OKLCH: oklch(0.576 0.174 9.7)
- Relative luminance: 0.1697
- Nearest named color: Beet Wave (#d4265d, Δ 3.395) — https://brandsweets.com/colors/beet-wave
- Moods: warm
- Page: https://brandsweets.com/colors/c94062

## Tints & shades

- Tints (toward white): #cf5473, #d36480, #d97890, #dd889d, #e39cad, #e9afbe, #edbfcb, #f3d3db, #f7e3e8, #fdf7f8
- Shades (toward black): #bb3556, #a72f4d, #972b46, #83253d, #6f1f33, #5b1a2a, #481421, #38101a, #240a11, #100407

## Harmonies

- Complementary: #40c9a7
- Analogous: #c940a7, #c96240
- Triadic: #62c940, #4062c9
- Split-complementary: #40c962, #40a7c9
- Tetradic: #a7c940, #40c9a7, #6240c9

## Colors that go with #c94062

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #c94062: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), IHG (https://brandsweets.com/colors/brands/ihg-com), Audi (https://brandsweets.com/colors/brands/audi-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #c94062: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/seagreen
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #c94062 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Wendy's (https://brandsweets.com/colors/brands/wendys-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), NASCAR (https://brandsweets.com/colors/brands/nascar-com), Honda (https://brandsweets.com/colors/brands/honda-com). — https://brandsweets.com/colors/steelblue
- **Amber** #ffbf00 [pool] — Amber is paired with #c94062 in 6 real palettes, including Maple and McDonald's's brand system, as the accent. Seen in: Maple (https://brandsweets.com/palettes/warm#maple), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Ember (https://brandsweets.com/palettes/bold#ember), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 4 real palettes, including Dunkin''s brand system and Tim Hortons's brand system put Blue beside #c94062, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Doordash (https://brandsweets.com/colors/brands/doordash-com), native Cybersecurity (https://brandsweets.com/colors/brands/crowdstrike-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #c94062: 4 real palettes, including Walgreens's brand system and MLB's brand system, as the accent. Seen in: Walgreens (https://brandsweets.com/colors/brands/walgreens-com), MLB (https://brandsweets.com/colors/brands/mlb-com), Behance (https://brandsweets.com/colors/brands/behance-net), NASA (https://brandsweets.com/colors/brands/nasa-gov). — https://brandsweets.com/colors/cobalt
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #c94062 in 5 real palettes, including Farmers Market and Clay & Linen, as the supporting colour. Seen in: Farmers Market (https://brandsweets.com/palettes/warm#farmers-market), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #c94062: 13 real palettes, including Chase's brand system and Ulta Beauty's brand system, as the lead colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Costco (https://brandsweets.com/colors/brands/costco-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.78:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #9f2d49 (7.13:1)
- On black (#000000): 4.39:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ca4466 (4.53:1); AA: background → #fafafa (4.58:1); AAA: text → #d97890 (7.04:1)

## Brands using this color

- **Dunkin'** — accent #c63663 (Δ 1.923) — https://brandsweets.com/colors/brands/dunkindonuts-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c94062-c49ca1-62cb7e-2d221f-f1e9ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c94062" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
