# #c7addc

A color — cool, light, clean, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c7addc`
- RGB: rgb(199, 173, 220)
- HSL: hsl(273, 40%, 77%)
- OKLCH: oklch(0.786 0.071 309.7)
- Relative luminance: 0.472
- Nearest named color: Moonraker (#c0b2d7, Δ 1.918) — https://brandsweets.com/colors/moonraker
- Moods: cool, light, clean, modern
- Page: https://brandsweets.com/colors/c7addc

## Tints & shades

- Tints (toward white): #ccb4df, #d0bbe2, #d5c2e5, #dac9e8, #e2d4ed, #e7dbf0, #ebe2f3, #f0eaf6, #f5f1f9, #faf8fc
- Shades (toward black): #b694d1, #a277c5, #915eba, #7f49ab, #6d3f92, #583276, #45285d, #321d44, #1d1127, #0b060e

## Harmonies

- Complementary: #c2dcad
- Analogous: #afaddc, #dcadd9
- Triadic: #dcc7ad, #addcc7
- Split-complementary: #d9dcad, #addcaf
- Tetradic: #dcafad, #c2dcad, #add9dc

## Colors that go with #c7addc

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #c7addc: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Auth0 (https://brandsweets.com/colors/brands/auth0-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Dark Sea Green** #8fbc8f [harmony, pool: complementary] — Dark Sea Green sits directly opposite #c7addc on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Rain Garden (https://brandsweets.com/palettes/cool#rain-garden). — https://brandsweets.com/colors/darkseagreen
- **Copper** #b87333 [pool] — Designers have shipped Copper with #c7addc: 4 real palettes, including Clean Beauty and Riverbed, as the accent. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/copper
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #c7addc: 4 real palettes, including Max's brand system and Calendly's brand system, as the supporting colour. Seen in: Max (https://brandsweets.com/colors/brands/max-com), Calendly (https://brandsweets.com/colors/brands/calendly-com), Calm (https://brandsweets.com/colors/brands/calm-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #c7addc: 6 real palettes, including Open House and Victoria's Secret's brand system, as the lead colour. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), Victoria's Secret (https://brandsweets.com/colors/brands/victoriassecret-com), Fitbit (https://brandsweets.com/colors/brands/fitbit-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Lavender Milk and Lavender Haze put Midnight Blue beside #c7addc, as the text colour against it. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Railway (https://brandsweets.com/colors/brands/railway-app), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #c7addc: 7 real palettes, including Calendly's brand system and Crypto.com's brand system, as the accent. Seen in: Calendly (https://brandsweets.com/colors/brands/calendly-com), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), Macaron (https://brandsweets.com/palettes/light#macaron), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/powderblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #c7addc in 4 real palettes, including Sephora's brand system and Telehealth, as the supporting colour. Seen in: Sephora (https://brandsweets.com/colors/brands/sephora-com), Telehealth (https://brandsweets.com/palettes/modern#telehealth), 1password (https://brandsweets.com/colors/brands/1password-com), Roblox (https://brandsweets.com/colors/brands/roblox-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.01:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #915eba (4.65:1); AA: background → #474747 (4.62:1); AAA: text → #72429a (7.09:1); AAA: background → #2b2b2b (7.04:1)
- On black (#000000): 10.44:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c7addc-b79cc4-c4cb62-2d1f2d-eae9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c7addc" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.