# #c774cd

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c774cd`
- RGB: rgb(199, 116, 205)
- HSL: hsl(296, 47%, 63%)
- OKLCH: oklch(0.681 0.154 324.6)
- Relative luminance: 0.2904
- Nearest named color: Lavendless (#b86fc2, Δ 3.267) — https://brandsweets.com/colors/lavendless
- Moods: cool, modern
- Page: https://brandsweets.com/colors/c774cd

## Tints & shades

- Tints (toward white): #cd83d2, #d28fd6, #d89edc, #dca9e0, #e2b8e5, #e7c3e9, #edd2ef, #f1ddf3, #f7ecf8, #fcf8fc
- Shades (toward black): #be5ec5, #b547bd, #a13da9, #8c3592, #7a2e7f, #642669, #4f1e52, #39163c, #240e25, #0e050f

## Harmonies

- Complementary: #7acd74
- Analogous: #9b74cd, #cd74a7
- Triadic: #cdc774, #74cdc7
- Split-complementary: #a7cd74, #74cd9b
- Tetradic: #cd9b74, #7acd74, #74a7cd

## Colors that go with #c774cd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #c774cd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #c774cd: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com). — https://brandsweets.com/colors/charcoal
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #c774cd in 3 real palettes, including Obsidian's brand system and Meadow, as the accent. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Meadow (https://brandsweets.com/palettes/light#meadow), Supabase (https://brandsweets.com/colors/brands/supabase). — https://brandsweets.com/colors/emerald-green
- **Taupe** #483c32 [pool] — Taupe is paired with #c774cd in 3 real palettes, including Loom's brand system and Obsidian's brand system, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/taupe
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #c774cd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Cornflower Blue** #6495ed [harmony, pool: analogous] — Cornflower Blue is #c774cd's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/cornflowerblue
- **Medium Slate Blue** #7b68ee [pool] — Medium Slate Blue shows up next to #c774cd in two real palettes: Lavender Haze and Obsidian's brand system, as the lead colour. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/mediumslateblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #c774cd in two real palettes: Loom's brand system and Sephora's brand system, as the lead colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Sephora (https://brandsweets.com/colors/brands/sephora-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.08:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b547bd (4.56:1); AA: background → #2b2b2b (4.59:1); AAA: text → #88338e (7.21:1)
- On black (#000000): 6.81:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #c978ce (7.06:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c774cd-c19fbf-9ccb62-2d1f28-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c774cd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
