# #c77048

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c77048`
- RGB: rgb(199, 112, 72)
- HSL: hsl(19, 53%, 53%)
- OKLCH: oklch(0.635 0.123 44.6)
- Relative luminance: 0.242
- Nearest named color: chocolate (#d2691e, Δ 3.486) — https://brandsweets.com/colors/chocolate
- Moods: warm
- Page: https://brandsweets.com/colors/c77048

## Tints & shades

- Tints (toward white): #cd7f5b, #d18b6b, #d79a7e, #dca78e, #e2b6a1, #e7c2b1, #edd1c4, #f2ddd4, #f8ede8, #fdf9f7
- Shades (toward black): #bb633a, #a85834, #944e2e, #814428, #713c23, #5e311d, #4a2717, #371d11, #23120b, #100805

## Harmonies

- Complementary: #489ec7
- Analogous: #c7485f, #c7af48
- Triadic: #48c770, #7048c7
- Split-complementary: #48c7af, #485fc7
- Tetradic: #5fc748, #489ec7, #af48c7

## Colors that go with #c77048

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #c77048 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Alpine (https://brandsweets.com/palettes/cool#alpine), Estate (https://brandsweets.com/palettes/luxury#estate). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #c77048: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Harbour (https://brandsweets.com/palettes/cool#harbour), Puma (https://brandsweets.com/colors/brands/puma-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Hermès (https://brandsweets.com/colors/brands/hermes-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #c77048 in 7 real palettes, including Maple and Ember, as the accent. Seen in: Maple (https://brandsweets.com/palettes/warm#maple), Ember (https://brandsweets.com/palettes/bold#ember), Google (https://brandsweets.com/colors/brands/google-com), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 6 real palettes, including Rolex's brand system and Sketch's brand system put Blue beside #c77048, as the accent. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Sketch (https://brandsweets.com/colors/brands/sketch-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), Glossier (https://brandsweets.com/colors/brands/glossier-com). — https://brandsweets.com/colors/blue
- **Burlywood** #deb887 [pool] — Burlywood is paired with #c77048 in 4 real palettes, including Kiln and Coffee Bar, as the accent. Seen in: Kiln (https://brandsweets.com/palettes/dark#kiln), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard). — https://brandsweets.com/colors/burlywood
- **Champagne** #f7e7ce [pool] — 5 real palettes, including Coffee Bar and Woodsmoke put Champagne beside #c77048, as that palette's text colour. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Bramble (https://brandsweets.com/palettes/muted#bramble), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/champagne
- **Crimson** #dc143c [pool] — Crimson is paired with #c77048 in 4 real palettes, including Redfin's brand system and Pizza Hut's brand system, as the lead colour. Seen in: Redfin (https://brandsweets.com/colors/brands/redfin-com), Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com), Snyk (https://brandsweets.com/colors/brands/snyk-io), Walgreens (https://brandsweets.com/colors/brands/walgreens-com). — https://brandsweets.com/colors/crimson
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #c77048 in 6 real palettes, including Clay & Linen and Cider, as the accent. Seen in: Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Cider (https://brandsweets.com/palettes/warm#cider), Farmers Market (https://brandsweets.com/palettes/warm#farmers-market), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre). — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.6:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b35f37 (4.56:1); AA: background → #1f1f1f (4.58:1); AAA: text → #854629 (7.23:1)
- On black (#000000): 5.84:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #cf8563 (7.19:1)

## Curated palettes containing it

- **Homestead** (warm, muted, friendly) — #7b5e3b, #9aa27a, #c96f3a, #f9f5ee, #2f2a24 — Timber and olive for homes that photograph in golden hour; nothing here competes with a good listing photo. — tool: https://brandsweets.com/palettes/new/7b5e3b-9aa27a-c96f3a-f9f5ee-2f2a24 — collection: https://brandsweets.com/palettes/warm
- **Desert Road** (earthy, warm, muted, elegant) — #c2703d, #c9b28b, #3e5f5c, #fbf6ee, #2b211a — Sandstone and sand with a deep teal — the one cool note makes the warm colours look intentional rather than beige. — tool: https://brandsweets.com/palettes/new/c2703d-c9b28b-3e5f5c-fbf6ee-2b211a — collection: https://brandsweets.com/palettes/earthy

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c77048-c4ad9c-62cbb9-2d2a1f-f1e9eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c77048" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.