# #c7614d

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c7614d`
- RGB: rgb(199, 97, 77)
- HSL: hsl(10, 52%, 54%)
- OKLCH: oklch(0.611 0.135 32.5)
- Relative luminance: 0.2123
- Nearest named color: Barbecue (#c26157, Δ 1.525) — https://brandsweets.com/colors/barbecue
- Moods: warm
- Page: https://brandsweets.com/colors/c7614d

## Tints & shades

- Tints (toward white): #cc6f5c, #d28070, #d78e7f, #dd9f92, #e2ada2, #e7bab1, #edcbc5, #f2d9d4, #f8eae8, #fdf8f7
- Shades (toward black): #be523c, #ab4936, #974130, #84392a, #703023, #5d281d, #4a2017, #361711, #230f0b, #100705

## Harmonies

- Complementary: #4db2c7
- Analogous: #c74d75, #c79e4d
- Triadic: #4dc761, #614dc7
- Split-complementary: #4dc79e, #4d75c7
- Tetradic: #75c74d, #4db2c7, #9e4dc7

## Colors that go with #c7614d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #c7614d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Dusk (https://brandsweets.com/palettes/cool#dusk), Alpine (https://brandsweets.com/palettes/cool#alpine), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #c7614d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Harbour (https://brandsweets.com/palettes/cool#harbour), IHG (https://brandsweets.com/colors/brands/ihg-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #c7614d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Coinbase (https://brandsweets.com/colors/brands/coinbase), Netflix (https://brandsweets.com/colors/brands/netflix), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com). — https://brandsweets.com/colors/seagreen
- **Steel Blue** #4682b4 [harmony, pool: split] — Steel Blue is a split-complement of #c7614d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Launch Orange (https://brandsweets.com/palettes/bold#launch-orange), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Substack (https://brandsweets.com/colors/brands/substack-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/steelblue
- **Amber** #ffbf00 [pool] — Amber is paired with #c7614d in 7 real palettes, including Trailhead and Google's brand system, as the accent. Seen in: Trailhead (https://brandsweets.com/palettes/warm#trailhead), Google (https://brandsweets.com/colors/brands/google-com), Ember (https://brandsweets.com/palettes/bold#ember), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 8 real palettes, including Dunkin''s brand system and Glossier's brand system put Blue beside #c7614d, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Glossier (https://brandsweets.com/colors/brands/glossier-com), Monzo (https://brandsweets.com/colors/brands/monzo-com), Doordash (https://brandsweets.com/colors/brands/doordash-com). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #c7614d in 4 real palettes, including Prepare your taste buds...'s brand system and Gemstone, as the accent. Seen in: Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com), Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Klarna US (https://brandsweets.com/colors/brands/klarna-com), Twitch (https://brandsweets.com/colors/brands/twitch-tv). — https://brandsweets.com/colors/blueviolet
- **Champagne** #f7e7ce [pool] — 5 real palettes, including Bramble and BrandSweets's brand system put Champagne beside #c7614d, as that palette's text colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), LG (https://brandsweets.com/colors/brands/lg-com), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar). — https://brandsweets.com/colors/champagne

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c2533d (4.57:1); AA: background → #141414 (4.6:1); AAA: text → #933f2f (7.02:1)
- On black (#000000): 5.25:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #d28070 (7.06:1)

## Curated palettes containing it

- **Wellness** (warm, muted, friendly) — #5f8460, #a8896a, #c6633f, #fbf7f2, #2a2320 — Sage and terracotta feel natural and calm — the anti-hospital palette for wellbeing brands. — tool: https://brandsweets.com/palettes/new/5f8460-a8896a-c6633f-fbf7f2-2a2320 — collection: https://brandsweets.com/palettes/warm

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c7614d-c4a79c-62cbaa-2d281f-f1e9ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c7614d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
