# #c72992

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c72992`
- RGB: rgb(199, 41, 146)
- HSL: hsl(320, 66%, 47%)
- OKLCH: oklch(0.569 0.214 345.6)
- Relative luminance: 0.158
- Nearest named color: mediumvioletred (#c71585, Δ 2.336) — https://brandsweets.com/colors/mediumvioletred
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/c72992

## Tints & shades

- Tints (toward white): #d534a0, #da49a9, #de5eb3, #e273bd, #e88dc9, #eca2d3, #f0b7dd, #f5cce7, #f9e1f1, #fdf7fb
- Shades (toward black): #b62586, #a12176, #901d6a, #7f1a5d, #6e1751, #591241, #480f35, #370b28, #220719, #11030c

## Harmonies

- Complementary: #29c75d
- Analogous: #ad29c7, #c72943
- Triadic: #92c729, #2992c7
- Split-complementary: #43c729, #29c7ad
- Tetradic: #c7ad29, #29c75d, #2943c7

## Colors that go with #c72992

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #c72992: 5 real palettes, including Ulta Beauty's brand system and Hasbro's brand system, as the supporting colour. Seen in: Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Chase (https://brandsweets.com/colors/brands/chase-com), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #c72992 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Dark Cyan** #008b8b [harmony, pool: split] — Dark Cyan is a split-complement of #c72992: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Forest Green** #228b22 [harmony, pool: split] — Forest Green is a split-complement of #c72992: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/forestgreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #c72992: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #c72992's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson
- **Orange** #ffa500 [pool] — Two real palettes: Sunset Boulevard and Rippling's brand system put Orange beside #c72992, as the supporting colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Rippling (https://brandsweets.com/colors/brands/rippling-com). — https://brandsweets.com/colors/orange
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #c72992 in two real palettes: Ubisoft's brand system and Chase's brand system, as the accent. Seen in: Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com), Chase (https://brandsweets.com/colors/brands/chase-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.05:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a12176 (7.01:1)
- On black (#000000): 4.16:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d42b9c (4.63:1); AA: background → #f2f2f2 (4.51:1); AAA: text → #e16bb9 (7.01:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c72992-c19fb2-72cb62-2d1f23-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c72992" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.