# #c70aa4

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c70aa4`
- RGB: rgb(199, 10, 164)
- HSL: hsl(311, 90%, 41%)
- OKLCH: oklch(0.564 0.243 338.7)
- Relative luminance: 0.1504
- Nearest named color: Amora Purple (#bb22aa, Δ 2.666) — https://brandsweets.com/colors/amora-purple
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/c70aa4

## Tints & shades

- Tints (toward white): #e40cbc, #f316ca, #f434d1, #f651d8, #f76ede, #f986e4, #faa3ea, #fcc0f1, #fdd8f6, #fef5fd
- Shades (toward black): #b30994, #a50988, #910878, #7e0768, #6f065c, #5c054c, #49043c, #35032c, #270220, #130110

## Harmonies

- Complementary: #0ac72d
- Analogous: #8b0ac7, #c70a46
- Triadic: #a4c70a, #0aa4c7
- Split-complementary: #46c70a, #0ac78b
- Tetradic: #c78b0a, #0ac72d, #0a46c7

## Colors that go with #c70aa4

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #c70aa4: 4 real palettes, including Hasbro's brand system and Peacock, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com). — https://brandsweets.com/colors/denim
- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #c70aa4 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Dark Cyan** #008b8b [harmony, pool: split] — Dark Cyan is a split-complement of #c70aa4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #c70aa4: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #c70aa4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #c70aa4's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson
- **Orange** #ffa500 [pool] — Two real palettes: Rippling's brand system and Sunset Boulevard put Orange beside #c70aa4, as the lead colour. Seen in: Rippling (https://brandsweets.com/colors/brands/rippling-com), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/orange
- **Olive Green** #808000 [harmony: triadic] — Olive Green completes a triad with #c70aa4 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/olive

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.24:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a50988 (7.01:1)
- On black (#000000): 4.01:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d50bb0 (4.5:1); AA: background → #f0f0f0 (4.6:1); AAA: text → #f651d8 (7.09:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c70aa4-c19fb7-82cb62-2d1f25-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c70aa4" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.