# #c698d7

A color — cool, light, clean, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c698d7`
- RGB: rgb(198, 152, 215)
- HSL: hsl(284, 44%, 72%)
- OKLCH: oklch(0.744 0.102 316.7)
- Relative luminance: 0.3937
- Nearest named color: Enchanted Lavender (#bfa3d9, Δ 2.821) — https://brandsweets.com/colors/enchanted-lavender
- Moods: cool, light, clean, modern
- Page: https://brandsweets.com/colors/c698d7

## Tints & shades

- Tints (toward white): #cca3db, #d0abde, #d6b6e2, #dbbde5, #e1c8ea, #e7d3ee, #ebdaf1, #f1e5f5, #f5edf8, #fbf8fc
- Shades (toward black): #b87ecd, #aa65c3, #9e4fba, #8a40a5, #75368c, #5f2c72, #4a2258, #371a42, #221028, #0c060f

## Harmonies

- Complementary: #a9d798
- Analogous: #a798d7, #d798c8
- Triadic: #d7c698, #98d7c6
- Split-complementary: #c8d798, #98d7a7
- Tetradic: #d7a798, #a9d798, #98c8d7

## Colors that go with #c698d7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #c698d7: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Mercury (https://brandsweets.com/colors/brands/mercury-com), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Midnight Blue** #191970 [pool] — 6 real palettes, including Lavender Milk and Lavender Haze put Midnight Blue beside #c698d7, as the text colour against it. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), First Snow (https://brandsweets.com/palettes/cool#first-snow), Railway (https://brandsweets.com/colors/brands/railway-app). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #c698d7: 5 real palettes, including Crypto.com's brand system and First Snow, as the supporting colour. Seen in: Crypto.com (https://brandsweets.com/colors/brands/crypto-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), Macaron (https://brandsweets.com/palettes/light#macaron), Stone (https://brandsweets.com/palettes/neutral#stone). — https://brandsweets.com/colors/powderblue
- **Slate Gray** #708090 [pool] — 4 real palettes, including Midnight Luxe and Graphite put Slate Gray beside #c698d7, as the supporting colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Graphite (https://brandsweets.com/palettes/technical#graphite), Greige (https://brandsweets.com/palettes/neutral#greige), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono). — https://brandsweets.com/colors/slategray
- **Taupe** #483c32 [pool] — Taupe is paired with #c698d7 in 10 real palettes, including Blossom and Obsidian's brand system, as the text colour against it. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Meadow (https://brandsweets.com/palettes/light#meadow), Macaron (https://brandsweets.com/palettes/light#macaron). — https://brandsweets.com/colors/taupe
- **Dark Sea Green** #8fbc8f [harmony: complementary] — Dark Sea Green sits directly opposite #c698d7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkseagreen
- **Dark Khaki** #bdb76b [harmony, pool: split] — Dark Khaki is a split-complement of #c698d7: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/darkkhaki
- **Crimson** #dc143c [pool] — Crimson is paired with #c698d7 in 3 real palettes, including JBL's brand system and Target : Expect More. Pay Less.'s brand system, as the supporting colour. Seen in: JBL (https://brandsweets.com/colors/brands/jbl-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.37:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #a256bd (4.56:1); AA: background → #3d3d3d (4.59:1); AAA: text → #7e3b97 (7.1:1); AAA: background → #1c1c1c (7.2:1)
- On black (#000000): 8.87:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c698d7-bc9fc1-b1cb62-2d1f2b-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c698d7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.