# #c63997

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c63997`
- RGB: rgb(198, 57, 151)
- HSL: hsl(320, 55%, 50%)
- OKLCH: oklch(0.582 0.2 344.2)
- Relative luminance: 0.1717
- Nearest named color: Fandango (#b53389, Δ 4.045) — https://brandsweets.com/colors/fandango
- Moods: warm
- Page: https://brandsweets.com/colors/c63997

## Tints & shades

- Tints (toward white): #cb4da1, #d161ac, #d671b4, #db84be, #e198c9, #e7acd3, #edc0de, #f1d0e6, #f7e3f0, #fdf7fb
- Shades (toward black): #b23488, #a22f7c, #8e296d, #7e2561, #6b1f51, #571942, #471536, #330f27, #240a1b, #10050c

## Harmonies

- Complementary: #39c668
- Analogous: #ae39c6, #c63951
- Triadic: #97c639, #3997c6
- Split-complementary: #51c639, #39c6ae
- Tetradic: #c6ae39, #39c668, #3951c6

## Colors that go with #c63997

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #c63997: 5 real palettes, including Hasbro's brand system and Ulta Beauty's brand system, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Chase (https://brandsweets.com/colors/brands/chase-com), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #c63997 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Dark Cyan** #008b8b [harmony, pool: split] — Dark Cyan is a split-complement of #c63997: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #c63997: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #c63997: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #c63997's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson
- **Orange** #ffa500 [pool] — Two real palettes: Sunset Boulevard and Rippling's brand system put Orange beside #c63997, as the supporting colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Rippling (https://brandsweets.com/colors/brands/rippling-com). — https://brandsweets.com/colors/orange
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #c63997 in two real palettes: Ubisoft's brand system and Chase's brand system, as the accent. Seen in: Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com), Chase (https://brandsweets.com/colors/brands/chase-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.74:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #962c73 (7.23:1)
- On black (#000000): 4.43:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c73d99 (4.56:1); AA: background → #fafafa (4.54:1); AAA: text → #d775b6 (7.11:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c63997-c19fb2-72cb62-2d1f23-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c63997" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.