# #c49c9d

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c49c9d`
- RGB: rgb(196, 156, 157)
- HSL: hsl(358, 25%, 69%)
- OKLCH: oklch(0.73 0.048 16.6)
- Relative luminance: 0.3795
- Nearest named color: Coca Mocha (#bd9d95, Δ 1.712) — https://brandsweets.com/colors/coca-mocha
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/c49c9d

## Tints & shades

- Tints (toward white): #c9a6a7, #cfafb0, #d5b9ba, #dbc2c3, #e0cccd, #e4d2d3, #eadcdc, #f0e6e6, #f5efef, #fbf9f9
- Shades (toward black): #b8898b, #ab7375, #9f6062, #895254, #764748, #60393b, #4d2e2f, #362121, #231516, #0d0808

## Harmonies

- Complementary: #9cc4c2
- Analogous: #c49cb1, #c4af9c
- Triadic: #9ec49c, #9c9ec4
- Split-complementary: #9cc4af, #9cb1c4
- Tetradic: #b1c49c, #9cc4c2, #af9cc4

## Colors that go with #c49c9d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #c49c9d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/charcoal
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Darkroom and Bramble put Champagne beside #c49c9d, as the surface under it. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Bramble (https://brandsweets.com/palettes/muted#bramble), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #c49c9d: 7 real palettes, including Riverbed and Clean Beauty, as the accent. Seen in: Riverbed (https://brandsweets.com/palettes/muted#riverbed), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Bramble (https://brandsweets.com/palettes/muted#bramble), Bakery (https://brandsweets.com/palettes/warm#bakery). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #c49c9d in 4 real palettes, including Casper Sleep's brand system and Target : Expect More. Pay Less.'s brand system, as the lead colour. Seen in: Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Cartier (https://brandsweets.com/colors/brands/cartier-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop). — https://brandsweets.com/colors/crimson
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #c49c9d in 4 real palettes, including Oatmeal and Olive Grove, as the lead colour. Seen in: Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #c49c9d: 4 real palettes, including Open House and Target : Expect More. Pay Less.'s brand system, as the lead colour. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Guinness (https://brandsweets.com/colors/brands/guinness-com), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/denim
- **Eggplant** #614051 [pool] — Eggplant shows up next to #c49c9d in 4 real palettes, including Blush and Bramble, as the accent. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Bramble (https://brandsweets.com/palettes/muted#bramble), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono), Golden Hour (https://brandsweets.com/palettes/warm#golden-hour). — https://brandsweets.com/colors/eggplant
- **Light Sea Green** #20b2aa [harmony: complementary] — Light Sea Green sits directly opposite #c49c9d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/lightseagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.44:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #a36668 (4.51:1); AA: background → #3b3b3b (4.58:1); AAA: text → #7c4b4c (7.08:1); AAA: background → #1a1a1a (7.12:1)
- On black (#000000): 8.59:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c49c9d-c49f9c-62cb95-2d251f-f1e9ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c49c9d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
