# #c49754

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c49754`
- RGB: rgb(196, 151, 84)
- HSL: hsl(36, 49%, 55%)
- OKLCH: oklch(0.705 0.101 75.8)
- Relative luminance: 0.3451
- Nearest named color: Amaretto Sour (#c09856, Δ 0.646) — https://brandsweets.com/colors/amaretto-sour
- Moods: warm
- Page: https://brandsweets.com/colors/c49754

## Tints & shades

- Tints (toward white): #caa163, #d0ac76, #d5b585, #dbbf95, #e1caa8, #e6d3b7, #ebdcc6, #f1e6d5, #f7f1e8, #fcfaf7
- Shades (toward black): #be8c41, #ab7e3b, #987034, #85622e, #725427, #5b431f, #483519, #352712, #22190c, #0f0b05

## Harmonies

- Complementary: #5481c4
- Analogous: #c45f54, #b9c454
- Triadic: #54c497, #9754c4
- Split-complementary: #54b9c4, #5f54c4
- Tetradic: #54c45f, #5481c4, #c454b9

## Colors that go with #c49754

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: split] — Cadet Blue is a split-complement of #c49754: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Estate (https://brandsweets.com/palettes/luxury#estate), Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #c49754: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Puma (https://brandsweets.com/colors/brands/puma-com), Disney (https://brandsweets.com/colors/brands/disney-com), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/charcoal
- **Cornflower Blue** #6495ed [harmony, pool: complementary] — Cornflower Blue sits directly opposite #c49754 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Gopro (https://brandsweets.com/colors/brands/gopro-com), Webflow (https://brandsweets.com/colors/brands/webflow-com). — https://brandsweets.com/colors/cornflowerblue
- **Blue** #0000ff [pool] — 4 real palettes, including Lexus's brand system and League of Legends's brand system put Blue beside #c49754, as the supporting colour. Seen in: Lexus (https://brandsweets.com/colors/brands/lexus-com), League of Legends (https://brandsweets.com/colors/brands/leagueoflegends-com), Rolex (https://brandsweets.com/colors/brands/rolex-com), Sketch (https://brandsweets.com/colors/brands/sketch-com). — https://brandsweets.com/colors/blue
- **Burlywood** #deb887 [pool] — Burlywood is paired with #c49754 in 4 real palettes, including Coffee Bar and Kiln, as the accent. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Kiln (https://brandsweets.com/palettes/dark#kiln), Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard). — https://brandsweets.com/colors/burlywood
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Coffee Bar and Darkroom put Champagne beside #c49754, as that palette's text colour. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/champagne
- **Crimson** #dc143c [pool] — Crimson is paired with #c49754 in 4 real palettes, including Retro Pop and Burger King's brand system, as the lead colour. Seen in: Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Burger King (https://brandsweets.com/colors/brands/bk-com), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/crimson
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #c49754 in 7 real palettes, including Forest Floor and Olive Grove, as the supporting colour. Seen in: Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Cider (https://brandsweets.com/palettes/warm#cider), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal). — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.66:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #946d33 (4.67:1); AA: background → #363636 (4.55:1); AAA: text → #6e5126 (7.32:1); AAA: background → #121212 (7.05:1)
- On black (#000000): 7.9:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Guinness** — primary #b9965b (Δ 1.899) — https://brandsweets.com/colors/brands/guinness-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c49754-c4b99c-62bfcb-2d2d1f-f1eae9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c49754" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
