# #c48fc7

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c48fc7`
- RGB: rgb(196, 143, 199)
- HSL: hsl(297, 33%, 67%)
- OKLCH: oklch(0.72 0.099 324.8)
- Relative luminance: 0.355
- Nearest named color: Fleur-De-Lis (#b090c7, Δ 3.153) — https://brandsweets.com/colors/fleur-de-lis
- Moods: cool, muted
- Page: https://brandsweets.com/colors/c48fc7

## Tints & shades

- Tints (toward white): #c999cc, #cfa3d1, #d4aed6, #d9b8db, #e1c5e2, #e6d0e7, #ebdaec, #f1e4f1, #f6eef6, #fbf8fc
- Shades (toward black): #b97bbc, #ad63b0, #9f52a3, #8b488e, #773e7a, #603262, #4c274e, #381d3a, #211122, #0d070e

## Harmonies

- Complementary: #92c78f
- Analogous: #a88fc7, #c78fae
- Triadic: #c7c48f, #8fc7c4
- Split-complementary: #aec78f, #8fc7a8
- Tetradic: #c7a88f, #92c78f, #8faec7

## Colors that go with #c48fc7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #c48fc7: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Mercury (https://brandsweets.com/colors/brands/mercury-com), Canopy (https://brandsweets.com/palettes/cool#canopy), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/charcoal
- **Midnight Blue** #191970 [pool] — 6 real palettes, including Lavender Milk and First Snow put Midnight Blue beside #c48fc7, as the text colour against it. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), First Snow (https://brandsweets.com/palettes/cool#first-snow), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #c48fc7: 4 real palettes, including Crypto.com's brand system and First Snow, as the supporting colour. Seen in: Crypto.com (https://brandsweets.com/colors/brands/crypto-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), Stone (https://brandsweets.com/palettes/neutral#stone), Macaron (https://brandsweets.com/palettes/light#macaron). — https://brandsweets.com/colors/powderblue
- **Taupe** #483c32 [pool] — Taupe is paired with #c48fc7 in 11 real palettes, including Blossom and Meadow, as the text colour against it. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom), Meadow (https://brandsweets.com/palettes/light#meadow), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/taupe
- **Dark Sea Green** #8fbc8f [harmony: complementary] — Dark Sea Green sits directly opposite #c48fc7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkseagreen
- **Amber** #ffbf00 [pool] — Amber is paired with #c48fc7 in 3 real palettes, including Gumroad's brand system and Ahrefs's brand system, as the accent. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/amber
- **Crimson** #dc143c [pool] — Crimson is paired with #c48fc7 in 3 real palettes, including Target : Expect More. Pay Less.'s brand system and JBL's brand system, as the lead colour. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), JBL (https://brandsweets.com/colors/brands/jbl-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #c48fc7: 3 real palettes, including Dusk and Target : Expect More. Pay Less.'s brand system, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.59:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #a759ab (4.51:1); AA: background → #383838 (4.52:1); AAA: text → #7e4181 (7.09:1); AAA: background → #141414 (7.11:1)
- On black (#000000): 8.1:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c48fc7-c19fbe-9acb62-2d1f28-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c48fc7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
