# #c44a8d

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c44a8d`
- RGB: rgb(196, 74, 141)
- HSL: hsl(327, 51%, 53%)
- OKLCH: oklch(0.593 0.171 349.5)
- Relative luminance: 0.1856
- Nearest named color: Beetroot Purple (#d33376, Δ 4.733) — https://brandsweets.com/colors/beetroot-purple
- Moods: warm
- Page: https://brandsweets.com/colors/c44a8d

## Tints & shades

- Tints (toward white): #cb5d99, #d06da3, #d680af, #db8fb9, #e1a3c5, #e6b2cf, #ecc5db, #f1d5e4, #f8e8f0, #fdf7fa
- Shades (toward black): #b93c81, #a63673, #922f66, #7f2958, #70244e, #5c1e40, #491833, #361126, #230b18, #0f050b

## Harmonies

- Complementary: #4ac481
- Analogous: #be4ac4, #c44a50
- Triadic: #8dc44a, #4a8dc4
- Split-complementary: #50c44a, #4ac4be
- Tetradic: #c4be4a, #4ac481, #4a50c4

## Colors that go with #c44a8d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #c44a8d: 4 real palettes, including Chase's brand system and Ulta Beauty's brand system, as the lead colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Dark Cyan** #008b8b [harmony: complementary] — Dark Cyan sits directly opposite #c44a8d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkcyan
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #c44a8d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #c44a8d in 3 real palettes, including The Ordinary's brand system and Snyk's brand system, as the supporting colour. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com), Snyk (https://brandsweets.com/colors/brands/snyk-io), Redfin (https://brandsweets.com/colors/brands/redfin-com). — https://brandsweets.com/colors/crimson
- **Orange** #ffa500 [pool] — 3 real palettes, including Sunset Boulevard and Rippling's brand system put Orange beside #c44a8d, as the supporting colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Rippling (https://brandsweets.com/colors/brands/rippling-com), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise). — https://brandsweets.com/colors/orange
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #c44a8d in 3 real palettes, including Ubisoft's brand system and Chase's brand system, as the accent. Seen in: Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com), Chase (https://brandsweets.com/colors/brands/chase-com), Zed (https://brandsweets.com/colors/brands/zed-dev). — https://brandsweets.com/colors/royalblue
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #c44a8d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Retro Pop (https://brandsweets.com/palettes/playful#retro-pop). — https://brandsweets.com/colors/steelblue
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #c44a8d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.46:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c3468b (4.6:1); AA: background → #050505 (4.57:1); AAA: text → #963169 (7.14:1)
- On black (#000000): 4.71:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #d378aa (7.04:1)

## Curated palettes containing it

- **Sunset Boulevard** (warm, vivid, bold, dark) — #ff6f61, #ffb347, #c9518b, #1a0f1f, #fff3e0 — Coral, apricot and magenta on aubergine — the gradient sunset every event brand wants, decomposed into flat tokens. — tool: https://brandsweets.com/palettes/new/ff6f61-ffb347-c9518b-1a0f1f-fff3e0 — collection: https://brandsweets.com/palettes/warm

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c44a8d-c19fae-66cb62-2d1f21-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c44a8d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
