# #c44596

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c44596`
- RGB: rgb(196, 69, 150)
- HSL: hsl(322, 52%, 52%)
- OKLCH: oklch(0.591 0.183 344.9)
- Relative luminance: 0.1819
- Nearest named color: Fandango (#b53389, Δ 4.695) — https://brandsweets.com/colors/fandango
- Moods: warm
- Page: https://brandsweets.com/colors/c44596

## Tints & shades

- Tints (toward white): #ca58a1, #cf68a9, #d57bb4, #da8bbd, #e09ec8, #e7b1d3, #ebc1dc, #f2d4e7, #f6e4f0, #fdf7fb
- Shades (toward black): #b63a88, #a3337a, #932f6e, #802860, #6d2251, #591c43, #461634, #361129, #230b1a, #10050c

## Harmonies

- Complementary: #45c474
- Analogous: #b345c4, #c44556
- Triadic: #96c445, #4596c4
- Split-complementary: #56c445, #45c4b3
- Tetradic: #c4b345, #45c474, #4556c4

## Colors that go with #c44596

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #c44596 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #c44596: 5 real palettes, including Ulta Beauty's brand system and Chase's brand system, as the supporting colour. Seen in: Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Chase (https://brandsweets.com/colors/brands/chase-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Dark Cyan** #008b8b [harmony, pool: split] — Dark Cyan is a split-complement of #c44596: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #c44596: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #c44596: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #c44596 in two real palettes: Klarna US's brand system and Gemstone, as the accent. Seen in: Klarna US (https://brandsweets.com/colors/brands/klarna-com), Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/blueviolet
- **Gold** #ffd700 [pool] — Gold shows up next to #c44596 in two real palettes: Night Market and Tabloid, as the accent. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Tabloid (https://brandsweets.com/palettes/editorial#tabloid). — https://brandsweets.com/colors/gold
- **Orange** #ffa500 [pool] — Two real palettes: Sunset Boulevard and Rippling's brand system put Orange beside #c44596, as the supporting colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Rippling (https://brandsweets.com/colors/brands/rippling-com). — https://brandsweets.com/colors/orange

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.53:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #973071 (7.05:1)
- On black (#000000): 4.64:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #d477b2 (7.08:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c44596-c19fb1-6ecb62-2d1f22-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c44596" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.