# #c40e7e

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c40e7e`
- RGB: rgb(196, 14, 126)
- HSL: hsl(323, 87%, 41%)
- OKLCH: oklch(0.543 0.22 351.4)
- Relative luminance: 0.1356
- Nearest named color: mediumvioletred (#c71585, Δ 1.239) — https://brandsweets.com/colors/mediumvioletred
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/c40e7e

## Tints & shades

- Tints (toward white): #e01090, #ef1a9d, #f137aa, #f353b6, #f570c2, #f788cc, #f9a4d8, #fbc1e5, #fcd9ef, #fef5fb
- Shades (toward black): #b00c72, #a20b68, #8f0a5c, #7c0950, #6e0847, #5b063a, #48052e, #340422, #260319, #13010c

## Harmonies

- Complementary: #0ec453
- Analogous: #ae0ec4, #c40e23
- Triadic: #7ec40e, #0e7ec4
- Split-complementary: #23c40e, #0ec4ae
- Tetradic: #c4ae0e, #0ec453, #0e23c4

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.66:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a70c6b (7.22:1)
- On black (#000000): 3.71:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #e01090 (4.65:1); AA: background → #e6e6e6 (4.53:1); AAA: text → #f45dba (7.12:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c40e7e-c19fb0-6dcb62-2d1f22-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c40e7e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.