# #c40e29

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c40e29`
- RGB: rgb(196, 14, 41)
- HSL: hsl(351, 87%, 41%)
- OKLCH: oklch(0.521 0.205 23.3)
- Relative luminance: 0.1221
- Nearest named color: Blood Kiss (#c30b0a, Δ 2.072) — https://brandsweets.com/colors/blood-kiss
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/c40e29

## Tints & shades

- Tints (toward white): #e0102f, #ef1a3a, #f13753, #f3536b, #f57084, #f78898, #f9a4b1, #fbc1ca, #fcd9de, #fef5f7
- Shades (toward black): #b00c25, #a20b22, #8f0a1e, #7c091a, #6e0817, #5b0613, #48050f, #34040b, #260308, #130104

## Harmonies

- Complementary: #0ec4a8
- Analogous: #c40e84, #c44d0e
- Triadic: #29c40e, #0e29c4
- Split-complementary: #0ec44d, #0e84c4
- Tetradic: #84c40e, #0ec4a8, #4d0ec4

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.1:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #b00c25 (7.18:1)
- On black (#000000): 3.44:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ea1031 (4.62:1); AA: background → #dedede (4.53:1); AAA: text → #f4667c (7.04:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c40e29-c49c9e-62cb89-2d231f-f1e9ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c40e29" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.