# #c261ef

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c261ef`
- RGB: rgb(194, 97, 239)
- HSL: hsl(281, 82%, 66%)
- OKLCH: oklch(0.666 0.216 313.6)
- Relative luminance: 0.2625
- Nearest named color: Bubblegum Baby Girl (#cc55ee, Δ 2.587) — https://brandsweets.com/colors/bubblegum-baby-girl
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/c261ef

## Tints & shades

- Tints (toward white): #c86ff1, #cd7df2, #d490f4, #da9ef5, #dfabf7, #e4b9f8, #eac7f9, #f1dafb, #f6e8fd, #fbf6fe
- Shades (toward black): #b845ed, #ad2aea, #9c16da, #8813be, #7410a2, #600d87, #4c0b6b, #35074a, #21052e, #0d0213

## Harmonies

- Complementary: #8eef61
- Analogous: #7b61ef, #ef61d5
- Triadic: #efc261, #61efc2
- Split-complementary: #d5ef61, #61ef7b
- Tetradic: #ef7b61, #8eef61, #61d5ef

## Colors that go with #c261ef

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony: complementary] — Medium Sea Green sits directly opposite #c261ef on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #c261ef: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Medium Slate Blue** #7b68ee [pool] — Medium Slate Blue shows up next to #c261ef in 3 real palettes, including Obsidian's brand system and monday.com's brand system, as the supporting colour. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), monday.com (https://brandsweets.com/colors/brands/monday-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/mediumslateblue
- **Light Sea Green** #20b2aa [harmony, pool: triadic] — Light Sea Green completes a triad with #c261ef — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/lightseagreen
- **Dark Goldenrod** #b8860b [harmony: split] — Dark Goldenrod is a split-complement of #c261ef: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkgoldenrod
- **Taupe** #483c32 [pool] — Taupe is paired with #c261ef in two real palettes: Loom's brand system and Obsidian's brand system, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe
- **Amber** #ffbf00 [pool] — Amber is paired with #c261ef in Mastodon hosted on mastodon.social's brand system, as the accent. Seen in: Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/amber
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #c261ef in ClickUp's brand system, as the lead colour. Seen in: ClickUp (https://brandsweets.com/colors/brands/clickup-com). — https://brandsweets.com/colors/blueviolet

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.36:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b237eb (4.53:1); AA: background → #262626 (4.5:1); AAA: text → #8b13c3 (7.05:1)
- On black (#000000): 6.25:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #ca74f1 (7.28:1)

## Brands using this color

- **Loom** — accent #bf63f3 (Δ 0.841) — https://brandsweets.com/colors/brands/loom-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c261ef-ba9fc1-b6cb62-2d1f2c-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c261ef" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
