# #c24ccd

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c24ccd`
- RGB: rgb(194, 76, 205)
- HSL: hsl(295, 56%, 55%)
- OKLCH: oklch(0.622 0.213 324.2)
- Relative luminance: 0.2105
- Nearest named color: Love Priestess (#bb55cc, Δ 1.919) — https://brandsweets.com/colors/love-priestess
- Moods: cool, modern
- Page: https://brandsweets.com/colors/c24ccd

## Tints & shades

- Tints (toward white): #c75cd1, #ce70d7, #d380db, #d990e0, #e0a4e5, #e5b3ea, #ebc3ee, #f0d3f3, #f7e7f8, #fcf7fd
- Shades (toward black): #bb38c7, #a832b3, #962d9f, #83278b, #702277, #5a1b5f, #47154c, #341038, #220a24, #0f0410

## Harmonies

- Complementary: #57cd4c
- Analogous: #824ccd, #cd4c97
- Triadic: #cdc24c, #4ccdc2
- Split-complementary: #97cd4c, #4ccd82
- Tetradic: #cd824c, #57cd4c, #4c97cd

## Colors that go with #c24ccd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #c24ccd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #c24ccd: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #c24ccd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Medium Purple** #9370db [harmony, pool: analogous] — Medium Purple is #c24ccd's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/mediumpurple
- **Denim** #1560bd [pool] — Designers have shipped Denim with #c24ccd: two real palettes: Hasbro's brand system and Peacock, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Taupe** #483c32 [pool] — Taupe is paired with #c24ccd in two real palettes: Loom's brand system and Obsidian's brand system, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #c24ccd — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod
- **Crimson** #dc143c [pool] — Crimson is paired with #c24ccd in The Ordinary's brand system, as the supporting colour. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.03:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #bc3cc8 (4.55:1); AA: background → #141414 (4.57:1); AAA: text → #8e2b97 (7.14:1)
- On black (#000000): 5.21:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #cf74d8 (7.14:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c24ccd-c19fbf-9dcb62-2d1f28-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c24ccd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.