# #c2197f

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#c2197f`
- RGB: rgb(194, 25, 127)
- HSL: hsl(324, 77%, 43%)
- OKLCH: oklch(0.544 0.214 350.9)
- Relative luminance: 0.137
- Nearest named color: mediumvioletred (#c71585, Δ 1.321) — https://brandsweets.com/colors/mediumvioletred
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/c2197f

## Tints & shades

- Tints (toward white): #dd1d90, #e42f9c, #e84aa9, #ea61b3, #ee7cc0, #f193cb, #f4aed8, #f7c4e3, #fbdff0, #fef6fb
- Shades (toward black): #b01773, #9e1567, #8c125b, #7a104f, #6c0e47, #5a0c3b, #48092f, #360723, #240518, #12020c

## Harmonies

- Complementary: #19c25d
- Analogous: #b119c2, #c2192a
- Triadic: #7fc219, #197fc2
- Split-complementary: #2ac219, #19c2b1
- Tetradic: #c2b119, #19c25d, #192ac2

## Colors that go with #c2197f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #c2197f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Five Guys (https://brandsweets.com/colors/brands/fiveguys-com). — https://brandsweets.com/colors/seagreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #c2197f: 6 real palettes, including Ulta Beauty's brand system and Chase's brand system, as the supporting colour. Seen in: Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Chase (https://brandsweets.com/colors/brands/chase-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), AT&T (https://brandsweets.com/colors/brands/att-com). — https://brandsweets.com/colors/denim
- **Forest Green** #228b22 [harmony, pool: split] — Forest Green is a split-complement of #c2197f: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/forestgreen
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #c2197f: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/teal
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #c2197f: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #c2197f's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com). — https://brandsweets.com/colors/crimson
- **Taupe** #483c32 [pool] — Taupe is paired with #c2197f in 3 real palettes, including Dunkin''s brand system and AT&T's brand system, as the lead colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), AT&T (https://brandsweets.com/colors/brands/att-com), New Balance (https://brandsweets.com/colors/brands/newbalance-com). — https://brandsweets.com/colors/taupe
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #c2197f — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/steelblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.62:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a7166d (7.05:1)
- On black (#000000): 3.74:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d91c8d (4.5:1); AA: background → #e8e8e8 (4.58:1); AAA: text → #eb66b6 (7.11:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/c2197f-c19faf-6bcb62-2d1f22-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#c2197f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
