# Blue Ribbon (#0066ff)

A named color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#0066ff`
- RGB: rgb(0, 102, 255)
- HSL: hsl(216, 100%, 50%)
- OKLCH: oklch(0.563 0.241 260.8)
- Relative luminance: 0.1672
- Name: Blue Ribbon (`blue-ribbon`, source: list)
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/blue-ribbon

## Tints & shades

- Tints (toward white): #1a75ff, #3385ff, #4791ff, #61a0ff, #7aafff, #94bfff, #adceff, #c2daff, #dbeaff, #f5f9ff
- Shades (toward black): #005ce6, #0054d1, #0049b8, #0041a3, #00378a, #002d70, #00255c, #001b42, #00122e, #000814

## Harmonies

- Complementary: #ff9900
- Analogous: #00e5ff, #1900ff
- Triadic: #ff0066, #66ff00
- Split-complementary: #ff1900, #e5ff00
- Tetradic: #ff00e6, #ff9900, #00ff1a

## Colors that go with Blue Ribbon

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for Blue Ribbon: softer than #000 and cool enough to feel like part of the same palette. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Zoom (https://brandsweets.com/colors/brands/zoom-us), Disney (https://brandsweets.com/colors/brands/disney-com), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with Blue Ribbon — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: WWE (https://brandsweets.com/colors/brands/wwe-com), Behance (https://brandsweets.com/colors/brands/behance-net), Toyota (https://brandsweets.com/colors/brands/toyota-com), Chase (https://brandsweets.com/colors/brands/chase-com). — https://brandsweets.com/colors/crimson
- **Amber** #ffbf00 [pool] — Amber is paired with Blue Ribbon in 7 real palettes, including Walmart's brand system and NBA's brand system, as the accent. Seen in: Walmart (https://brandsweets.com/colors/brands/walmart-com), NBA (https://brandsweets.com/colors/brands/nba-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 12 real palettes, including Dropbox's brand system and MongoDB's brand system put Blue beside Blue Ribbon, as the accent. Seen in: Dropbox (https://brandsweets.com/colors/brands/dropbox-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Headspace (https://brandsweets.com/colors/brands/headspace-com), EA (https://brandsweets.com/colors/brands/ea-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with Blue Ribbon: 12 real palettes, including Behance's brand system and Nivea's brand system, as the supporting colour. Seen in: Behance (https://brandsweets.com/colors/brands/behance-net), Nivea (https://brandsweets.com/colors/brands/nivea-com), Nokia (https://brandsweets.com/colors/brands/nokia-com), Carrefour (https://brandsweets.com/colors/brands/carrefour-com). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with Blue Ribbon: 6 real palettes, including Webflow's brand system and Roblox's brand system, as the accent. Seen in: Webflow (https://brandsweets.com/colors/brands/webflow-com), Roblox (https://brandsweets.com/colors/brands/roblox-com), NBA (https://brandsweets.com/colors/brands/nba-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/cornflowerblue
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with Blue Ribbon: 6 real palettes, including Elastic's brand system and Calm's brand system, as the supporting colour. Seen in: Elastic (https://brandsweets.com/colors/brands/elastic-co), Calm (https://brandsweets.com/colors/brands/calm-com), Patreon (https://brandsweets.com/colors/brands/patreon-com), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with Blue Ribbon: 15 real palettes, including Square's brand system and Chase's brand system, as the supporting colour. Seen in: Square (https://brandsweets.com/colors/brands/squareup-com), Chase (https://brandsweets.com/colors/brands/chase-com), Fivetran blue (https://brandsweets.com/colors/brands/fivetran-com), Guinness (https://brandsweets.com/colors/brands/guinness-com). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.83:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #0050c7 (7.07:1)
- On black (#000000): 4.34:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #0a6cff (4.6:1); AA: background → #f7f7f7 (4.51:1); AAA: text → #5297ff (7.23:1)

## Brands using this color

- **WWE** — accent #0166ff (Δ 0.021) — https://brandsweets.com/colors/brands/wwe-com
- **Yahoo** — accent #0f69ff (Δ 0.84) — https://brandsweets.com/colors/brands/yahoo-com
- **IBM** — secondary #0f62fe (Δ 0.87) — https://brandsweets.com/colors/brands/ibm-com
- **IBM** — accent #0062fe (Δ 0.916) — https://brandsweets.com/colors/brands/ibm-com
- **Square** — primary #006aff (Δ 0.916) — https://brandsweets.com/colors/brands/squareup-com
- **Square** — accent #006aff (Δ 0.916) — https://brandsweets.com/colors/brands/squareup-com
- **Behance** — primary #1769ff (Δ 1.017) — https://brandsweets.com/colors/brands/behance-net
- **Dropbox** — primary #0061ff (Δ 1.117) — https://brandsweets.com/colors/brands/dropbox-com
- **Dropbox** — secondary #0061fe (Δ 1.135) — https://brandsweets.com/colors/brands/dropbox-com
- **Nivea** — secondary #0f60ff (Δ 1.272) — https://brandsweets.com/colors/brands/nivea-com
- **Cisco** — secondary #0a60ff (Δ 1.285) — https://brandsweets.com/colors/brands/cisco-com
- **Toyota** — accent #145fff (Δ 1.476) — https://brandsweets.com/colors/brands/toyota-com
- **Docker** — secondary #2560ff (Δ 1.545) — https://brandsweets.com/colors/brands/docker-com
- **MongoDB** — secondary #006cfa (Δ 1.573) — https://brandsweets.com/colors/brands/mongodb-com
- **Spectrum** — accent #005eff (Δ 1.771) — https://brandsweets.com/colors/brands/spectrum-com
- **Elastic** — accent #0d6efd (Δ 1.966) — https://brandsweets.com/colors/brands/elastic-co

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/0066ff-9ca7c4-df5f4e-201f2d-e9f0f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#0066ff" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.