# #bf73d4

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bf73d4`
- RGB: rgb(191, 115, 212)
- HSL: hsl(287, 53%, 64%)
- OKLCH: oklch(0.674 0.159 318.7)
- Relative luminance: 0.2809
- Nearest named color: Lavender (#b56edc, Δ 2.644) — https://brandsweets.com/colors/lavender-2
- Moods: cool, modern
- Page: https://brandsweets.com/colors/bf73d4

## Tints & shades

- Tints (toward white): #c47ed7, #cb8edc, #d19ae0, #d8a9e5, #ddb5e8, #e2c1ec, #ead0f1, #efdcf4, #f6ebf9, #fbf7fd
- Shades (toward black): #b45bcd, #a944c5, #9937b3, #85309c, #712985, #5d226d, #491a56, #35133e, #210c27, #0d0510

## Harmonies

- Complementary: #88d473
- Analogous: #8e73d4, #d473b8
- Triadic: #d4bf73, #73d4bf
- Split-complementary: #b8d473, #73d48e
- Tetradic: #d48e73, #88d473, #73b8d4

## Colors that go with #bf73d4

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #bf73d4 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/mediumseagreen
- **Medium Slate Blue** #7b68ee [pool] — Medium Slate Blue shows up next to #bf73d4 in 3 real palettes, including Obsidian's brand system and Lavender Haze, as the supporting colour. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/mediumslateblue
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #bf73d4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Dark Goldenrod** #b8860b [harmony: split] — Dark Goldenrod is a split-complement of #bf73d4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkgoldenrod
- **Amber** #ffbf00 [pool] — Amber is paired with #bf73d4 in two real palettes: Mastodon hosted on mastodon.social's brand system and Blueprint, as the accent. Seen in: Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Blueprint (https://brandsweets.com/palettes/technical#blueprint). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — Two real palettes: Canva's brand system and Spotify's brand system put Blue beside #bf73d4, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role] — Charcoal is the text near-black for #bf73d4: softer than #000 and cool enough to feel like part of the same palette. — https://brandsweets.com/colors/charcoal
- **Cornflower Blue** #6495ed [harmony, pool: analogous] — Cornflower Blue is #bf73d4's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/cornflowerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.17:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ad4cc8 (4.52:1); AA: background → #292929 (4.58:1); AAA: text → #8831a0 (7.01:1)
- On black (#000000): 6.62:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #c27ad6 (7.05:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bf73d4-bd9fc1-abcb62-2d1f2a-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bf73d4" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
