# #bf6998

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#bf6998`
- RGB: rgb(191, 105, 152)
- HSL: hsl(327, 40%, 58%)
- OKLCH: oklch(0.633 0.123 347.2)
- Relative luminance: 0.2345
- Nearest named color: Fading Love (#c973a2, Δ 3.183) — https://brandsweets.com/colors/fading-love
- Moods: warm
- Page: https://brandsweets.com/colors/bf6998

## Tints & shades

- Tints (toward white): #c577a2, #cb86ac, #d194b6, #d7a2bf, #ddb0c9, #e3bfd3, #eacddd, #f0dbe7, #f6eaf0, #fcf8fa
- Shades (toward black): #b7578c, #a8487d, #96406f, #81375f, #6f2f52, #5d2845, #471f35, #361728, #200e18, #0e060b

## Harmonies

- Complementary: #69bf90
- Analogous: #ba69bf, #bf696d
- Triadic: #98bf69, #6998bf
- Split-complementary: #6dbf69, #69bfba
- Tetradic: #bfba69, #69bf90, #696dbf

## Colors that go with #bf6998

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #bf6998 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/cadetblue
- **Taupe** #483c32 [pool] — Taupe is paired with #bf6998 in 8 real palettes, including Zed's brand system and Dunkin''s brand system, as that palette's text colour. Seen in: Zed (https://brandsweets.com/colors/brands/zed-dev), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Blush (https://brandsweets.com/palettes/light#blush), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/taupe
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #bf6998 in 3 real palettes, including Ubisoft's brand system and Zed's brand system, as the accent. Seen in: Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com), Zed (https://brandsweets.com/colors/brands/zed-dev), Roblox (https://brandsweets.com/colors/brands/roblox-com). — https://brandsweets.com/colors/royalblue
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #bf6998: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #bf6998: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #bf6998: two real palettes: Roblox's brand system and Terminal, as the supporting colour. Seen in: Roblox (https://brandsweets.com/colors/brands/roblox-com), Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/cornflowerblue
- **Eggplant** #614051 [pool] — Eggplant shows up next to #bf6998 in two real palettes: Blush and Golden Hour, as the accent. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Golden Hour (https://brandsweets.com/palettes/warm#golden-hour). — https://brandsweets.com/colors/eggplant
- **Medium Sea Green** #3cb371 [pool] — Medium Sea Green is paired with #bf6998 in two real palettes: Terminal and Sourcegraph's brand system, as the lead colour. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Sourcegraph (https://brandsweets.com/colors/brands/sourcegraph-com). — https://brandsweets.com/colors/mediumseagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.69:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b65489 (4.55:1); AA: background → #1c1c1c (4.62:1); AAA: text → #8b3c67 (7.14:1)
- On black (#000000): 5.69:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #c982a9 (7.25:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/bf6998-c19fae-66cb62-2d1f21-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#bf6998" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.